Daniela Mcintire Email & Phone Number

Brooklyn, New York, United States

New York City Metropolitan Area

• Own and grow established category business to achieve category goals• Build assortment strategies to gain market share and drive revenue for the business• Identify opportunities for continued growth in the home decor space • Partner with internal partners to establish long-term, viable business growth opportunities• Identify marketplace trends and source new product / vendors to ensure continued freshness in product offerings• Build and foster relationships with a portfolio of key vendors• Negotiate with vendor in the interest of business goals and strategies• Drive product development strategies to increase exclusivity on-site• Track competitive efforts and provide strategic assessments of opportunities

New York City Metropolitan Area

• Support business direction & leverage historical data to supportgrowth of the bottom line business• Build & merchandise assortment to support sales, margin growth &positioning of the brand• Build & foster relationships with vendors & internal partners toensure successful, product launches & a well-rounded categoryshopping experience• Analyze & present weekly category sales data to identify trends &maintain awareness of competitive landscape• Recognize opportunities within the business & developrecommendations for either immediate or long-term gains• Source new products across existing & new vendors, share selectionscross-functionally & manage sku creation and launch

Greater New York City Area

• Analyze & manage potential project profits & risks• Estimate project costs, develop project proposal & budget• Define project scope, design plans & allocate project resources• Plan, implement & manage project schedules & timelines• Site assessments, measurements & inspections• Product & materials research, sourcing & selection• Manage budgeting, purchase orders & track deliverables• Coordination with suppliers, contractors & supervise installs• Ensure client satisfaction

Stamford Ct

•Source new vendors and manage vendor relationships; exploring opportunities for growth & identifying under-performing areas •Analyze department & product performance & develop merchandise strategies to achieve revenue & margin goals •Coordinate with PD, Allocations & Creative teams to establish aesthetic fit, visual direction, sales potential & strategic business plan for new product introductions •Monitor trend shifts & competitor landscape •Review product returns & sales performance & identify needed product adjustments •Proof & approve copy for catalogs, web & marketing materials across multiple brands

Stamford Ct/ Manhattan Ny

•Manage promotional calendar insuring sales batches are constructed & successfully activated on time •Assist with SKU building & updates •Manage cross-category documents & relay communication to other departments •Travel with vendors to address product quality control issues at DWR warehouse •Coordinate with the Buyers & warehouse on deliveries & pickups for quarterly product reviews •Assist Allocation & Visual teams in new studio openings to ensure Merch/PD quality standards are met•Prepare product knowledge & monthly training videos for sales team & facilitate scheduling of vendor trainings for 30+ DWR studios

Philadelphia, Pa

Philadelphia, Pa

Atlanta, Ga

Greater Atlanta Area

Interior Design

Bachelor'S Degree, Fashion Marketing & Management

Activities and Societies: Fashion Marketing Co-Op Student Organization- Vice President

Associate Of Arts (Aa), General Studies

Activities and Societies: Women's College Soccer Team

Education record

Education record