Daniela Mcintire Email & Phone Number

Brooklyn, New York, United States

New York City Metropolitan Area

• Own and grow established category business to achieve category goals
• Build assortment strategies to gain market share and drive revenue for the business
• Identify opportunities for continued growth in the home decor space
• Partner with internal partners to establish long-term, viable business growth opportunities
• Identify marketplace trends and source new product / vendors to ensure continued freshness in product offerings
• Build and foster relationships with a portfolio of key vendors

New York City Metropolitan Area

• Support business direction & leverage historical data to supportgrowth of the bottom line business
• Build & merchandise assortment to support sales, margin growth &positioning of the brand
• Build & foster relationships with vendors & internal partners toensure successful, product launches & a well-rounded categoryshopping experience
• Analyze & present weekly category sales data to identify trends &maintain awareness of competitive landscape
• Recognize opportunities within the business & developrecommendations for either immediate or long-term gains
• Source new products across existing & new vendors, share selectionscross-functionally & manage sku creation and launch

Greater New York City Area

• Analyze & manage potential project profits & risks
• Estimate project costs, develop project proposal & budget
• Define project scope, design plans & allocate project resources
• Plan, implement & manage project schedules & timelines
• Site assessments, measurements & inspections
• Product & materials research, sourcing & selection

Stamford CT

• Source new vendors and manage vendor relationships; exploring opportunities for growth & identifying under-performing areas
• Analyze department & product performance & develop merchandise strategies to achieve revenue & margin goals
• Coordinate with PD, Allocations & Creative teams to establish aesthetic fit, visual direction, sales potential & strategic business plan for new product introductions
• Monitor trend shifts & competitor landscape
• Review product returns & sales performance & identify needed product adjustments
• Proof & approve copy for catalogs, web & marketing materials across multiple brands

Stamford CT/ Manhattan NY

• Manage promotional calendar insuring sales batches are constructed & successfully activated on time
• Assist with SKU building & updates
• Manage cross-category documents & relay communication to other departments
• Travel with vendors to address product quality control issues at DWR warehouse
• Coordinate with the Buyers & warehouse on deliveries & pickups for quarterly product reviews
• Assist Allocation & Visual teams in new studio openings to ensure Merch/PD quality standards are met

Philadelphia, PA

Philadelphia, PA

Atlanta, GA

Greater Atlanta Area

Interior Design

Bachelor'S Degree, Fashion Marketing & Management

Activities and Societies: Fashion Marketing Co-Op Student Organization- Vice President

Associate Of Arts (Aa), General Studies

Activities and Societies: Women's College Soccer Team

Education record

Education record