Daniela Mogro work email
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Daniela Mogro personal email
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Passionate, positive, dynamic marketing leader with over 20 years experience of running & optimizing large consumer performance acquisition portfolios. I have a strong, consistent history of instantly contributing and making an impact to an organization by innovating practices, improving performance and growing revenue. My vast experience includes strategic planning, forecasting, media buying, operations, data analysis, optimization, team building, and agency management for companies across the consumer goods, technology, media, sports, and fashion arenas. I strive to demonstrate a continued desire to drive results and provide creative, enthusiastic and forward-thinking leadership in a positive team environment and to do so with a sincere spirit of passion, optimism, accountability, relentlessness, respect and fun.
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High Performance Holdings Llc -
Cmo/CroThimble Feb 2022 - PresentNew York City, Us -
Senior Vice President MarketingThimble Nov 2021 - Feb 2022New York City, UsProud teammate of the extremely talented, growing team where we're passionate about disrupting the insure-tech industry to better serve & support small business owners. Thrilled to be part of the gifted executive leadership team as the owner of the entire marketing, creative, and growth development functions and direct the conceptualization, development, execution and evaluation of marketing strategies and programs to drive continued performance growth
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Vp Of GrowthThimble Jul 2021 - Nov 2021New York City, UsThimble is on a mission to make insurance simple and enable small businesses to succeed on their own terms. So far, so good — with over 100,000 on-demand insurance policies sold to over 120 professions including general contractors, freelancers, photographers, DJs, dog walkers, and more. We do this by re-imagining the small business insurance policy from the ground up:1. Thimble is on-demand. You can buy policies only for the time you need, whether that’s a month, a day, or even an hour.2. Thimble is instant. We’ve removed a ton of barriers from hold music to 100s of previously required questions so you can get a Certificate of Insurance just hours before your next job.3. Thimble is flexible. Once you purchase your policy you can extend, change, or even cancel it right from our app.I have the great pleasure to work on this mission with an amazing team where I'm passionately focused on everything customer related to drive substantial acquisition & LTV growth.
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Head Of Performance Tv Video & Audio MarkertingNortonlifelock Apr 2015 - PresentTempe, Arizona, Us -
Senior Director Of Marketing OperationsNortonlifelock Apr 2014 - Sep 2022Tempe, Arizona, UsBigger, faster, stronger, smarter marketing champion responsible for maximizing efficiency, productivity and ROI. Experience covers planning, processes, infrastructure, analysis, testing, performance management and budgeting for a dynamic technology and marketing company. Strong passion and advocate around clarity, cross-collaboration, and effective communication practices.
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Senior Director Of MarketingNortonlifelock Nov 2015 - Jul 2021Tempe, Arizona, UsPassionately run a performance acquisition team & portfolio budget of over $60M/yr. Lead, define & execute marketing strategies to drive aggressive new customers & revenue growth goals across multiple products & channels (traditional & digital.) Develop & drive data-driven media campaigns utilizing market & in-house tools to monitor performance & quickly optimize. Constantly collaborating with internal & external partners for continued ideation of new ideas to strategically test & learn towards growth. Create and/or work with creative teams to create consumer first marketing assets for our performance channels.
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Senior Director Of Marketing (Consumer Acquisition)Symantec Mar 2017 - Sep 2022San Jose, California, UsLifeLock, (part of the Symantec Consumer Unit,) is a leading provider of proactive identity management services for consumers and identity risk and creditworthiness assessment for enterprises. I lead the national media strategy, planning and execution of our TV & Radio media channels. My experience covers planning, processes, operations, analysis, testing, performance management and budgeting for this dynamic technology and marketing company. • Own significant annual budgets, forecasts, and allocation strategies • Own and optimize multiple media channels (TV, Radio and digital extensions) budgets and acquisition goals • Manage multi-channel marketing strategy and performance• Optimize channel operations for speed, consistency and cost efficiencies/savings.• Manage media agencies and lead evaluation of media plans and coordinating communications• Evaluate external and external teams and continue to build in-house excellence • Continuously build, mentor and improve operational delivery by regularly evaluating, tracking and measuring channel operational effectiveness.• Develop, manage and harmonize budgets, strategies and media plans to optimal ROI • Partner closely with marketing teams and procurement team to evaluate current vendors, expand scope with current vendors and establish new vendor relationships. • Manage our channel operational execution to ensure that communications are optimally delivered. • Develop and operationalize Media processes like service level objectives, and manage ongoing operations between teams to ensure that expectations are regularly met/exceeded.• Consult and guide marketing teams towards channel operational best practices. • Source for Executive Leadership for strategy, best practices, and new opportunities.• Represent and champion objective business requirements from across the marketing team.• Develop, guide and manage future business needs. -
Women'S Rugby CoachGrand Canyon University Aug 2016 - Aug 2018Phoenix, Az, UsCo-Head Coach and passionate key contributor this amazing 2nd year program. This includes helping to create, develop and launch on-&-off field program operations in fall 2016 and own administrative, player, field, equipment, training, game operations, team strategy, player development, player fitness training, practice planning & game preparation. This also includes a strong commitment on & off the field to; to individual player growth, situational learning, teaching the power of teamwork work, accountability, hard work, commitment, respect & fun! Grateful to all those help make it possible; the university, supporting co-staff & most of all, the amazing students that make up this amazing team! -
Senior Director Of MarketingIac Jan 2012 - Apr 2014New York, Ny, UsDriver of Digital Media Strategies, Planning and Execution. Successfully owned Budgets of $250M+ Successfully achieved and exceeded y/o/y aggressive spend and revenue goals Extensive multi-product, domestic and international marketing campaigns experiencePortfolio responsibility of 80+ consumer web & mobile based productsTop Google AdvertiserTransitioned from agency to in-house team -
Director Of Marketing, Digital & PpcIac Jun 2009 - Jan 2012New York, Ny, UsOwned, created and managed Budget/Forecasts and Strategic Direction Successfully achieved and exceeded y/o/y aggressive spend and revenue goals Extensive multi-product, domestic and international marketing campaigns experiencePortfolio responsibility of 80+ consumer web & mobile based productsTop Google AdvertiserTransitioned from agency to in-house team
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Senior Search Engine Marketing ManagerIac 2008 - Jun 2009New York, Ny, Us
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Marketing ManagerIac Jan 2007 - 2008New York, Ny, Us
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Us Rugby Touch Team - 2011 World Cup EdinburghUsa Touch Jan 2010 - Jan 2012 -
Us Women'S Rugby Sevens TeamUsa Rugby Jan 2001 - Oct 2008Glendale, Colorado, Us -
Senior Marketing AnalystFederated Department Stores 2002 - Jan 2007New York City, UsSr. Marketing Analyst of the direct marketing and catalog retail services and direct mail for women's apparel, footwear, accessories, gourmet food, and specialty gifts. The company offers products through catalogs and e-commerce sites.
Daniela Mogro Skills
Daniela Mogro Education Details
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W. P. Carey School Of Business – Arizona State University
Frequently Asked Questions about Daniela Mogro
What company does Daniela Mogro work for?
Daniela Mogro works for High Performance Holdings Llc
What is Daniela Mogro's role at the current company?
Daniela Mogro's current role is CMO/CRO at Thimble.
What is Daniela Mogro's email address?
Daniela Mogro's email address is da****@****tec.com
What is Daniela Mogro's direct phone number?
Daniela Mogro's direct phone number is +148045*****
What schools did Daniela Mogro attend?
Daniela Mogro attended W. P. Carey School Of Business – Arizona State University.
What are some of Daniela Mogro's interests?
Daniela Mogro has interest in Family, Coaching, Exploring, New Adventures, Collegiate And International Athlete, Fitness, Sports, Travel, Friends, Health.
What skills is Daniela Mogro known for?
Daniela Mogro has skills like Sem, Online Marketing, Ppc, Web Analytics, Google Adwords, Display Advertising, Online Advertising, Digital Marketing, Marketing, Management, Affiliate Marketing, Digital Strategy.
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