Daniela Mora Rojas

Daniela Mora Rojas Email and Phone Number

CRM Program Manager @ Greenpeace International
Daniela Mora Rojas's Location
Brussels, Brussels Region, Belgium, Belgium
About Daniela Mora Rojas

Experienced CRM Program Manager and Economist with a demonstrated history of leading technology-driven initiatives and leading cross-functional teams. I bring over ten years of experience in CRM systems and project management, alongside six years in economic and financial analysis, specializing in driving organizational growth and efficiency. Currently, as the CRM Program Manager at Greenpeace International, I lead the Salesforce CRM evaluation across the Greenpeace Network, working closely with executive stakeholders to harmonize local and global CRM strategies. At Greenpeace Belgium, I established and managed the Database and Insights Unit, managed budgets, delivered key performance indicators, and successfully directed the migration to a Salesforce-based solution.

Daniela Mora Rojas's Current Company Details
Greenpeace International

Greenpeace International

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CRM Program Manager
Daniela Mora Rojas Work Experience Details
  • Greenpeace International
    Crm Program Manager
    Greenpeace International Feb 2023 - Present
    Brussels Region, Belgium
    Responsible for the overall CRM Review Program, including deliveries of all related transformational projects, resourcing, stakeholder and risk management, communications and engagement of the National and Regional Offices. Leading the development of a CRM strategy that aligns Greenpeace International and NROs current and future technology needs for supporter engagement programs.
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  • Greenpeace Belgium
    Head Of Database & Insights Unit
    Greenpeace Belgium Jun 2017 - Feb 2023
    • Established and led the Database & BI Unit, managing a top-performing team.• Drove data strategy for Fundraising and Engagement, championing data-driven decisions.• Led Salesforce migration as CRM Product Owner, managing scope, priorities, budget, and an international team.• Directed GDPR compliance and other projects, leveraging agile project management.• Leadership Training: Completed Greenpeace's Global Management Foundations and Future Leadership Program.
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  • Greenpeace Belgium
    Database Manager
    Greenpeace Belgium Feb 2016 - Jun 2017
    Brussels Area, Belgium
    Manage all database work and communications between the NRO and the database external provider. Assesses projects and provides strategic advice to the Fundraising department. Business Analyst and in-house specialist for the database migration project: responsible of the market research, As-Is and GAP analysis, organized workshops with external parties, and contributed to the decision-making process. Active participation and collaboration with the Digital team.
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  • Greenpeace Belgium
    Data Officer
    Greenpeace Belgium May 2014 - Feb 2016
    Brussels Area, Belgium
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  • Amba Research
    Investment Portfolio Analyst & Macro Strategist (Associate Vice President)
    Amba Research Jan 2010 - Sep 2012
    San José, Costa Rica
    Macro Strategy Analyst for the FX markets.Previous - Financial Analyst. In charge of quantitative and performance analysis of investment portfolios, and preparation of ad hoc and scheduled reports together with analysts and portfolio managers. Support clients with data aggregation, validation, and analysis of databases.
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  • Consejeros Económicos Y Financieros, S.A. (Cefsa)
    Analista Económico
    Consejeros Económicos Y Financieros, S.A. (Cefsa) Mar 2008 - Jan 2010
    San José, Costa Rica
    Economics Specialist. Conducted research and analysis of the financial markets and the macroeconomic situation for renowned companies. Coordinated with pertinent entities to collect, process, and analyze data while holding constant communication with clients on topics such as inflation, exports, currency exchange and others.

Daniela Mora Rojas Education Details

Frequently Asked Questions about Daniela Mora Rojas

What company does Daniela Mora Rojas work for?

Daniela Mora Rojas works for Greenpeace International

What is Daniela Mora Rojas's role at the current company?

Daniela Mora Rojas's current role is CRM Program Manager.

What schools did Daniela Mora Rojas attend?

Daniela Mora Rojas attended Universiteit Antwerpen, Instituto De Estudios Búrsatiles De Madrid, Universidad De Costa Rica.

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