Dr. Daniela Ott Email & Phone Number

I support traditional luxury and fashion brands as well as new entrepreneurs obsessed with the customer. I have been deeply involved in the fashion and luxury industry for the past 20 years and I am offering strategic advice at its highest level combined with operational, product and consumer-focus. My mission is to accompany businesses in the following fields:- Supporting brands on short-term and long-term projects related to brand strategy, from its creation to launch, circular design, business plan, product merchandising, distribution, consumer understanding and sustainability.- How to make fashion and luxury inclusive: Offering workshops and one-to-one sessions with brands based on new framework created for consumption.- Integration of AI for fashion. #FromExclusivityToInclusivity #Merchandising #Luxury #Fashion

Geneva, Ch

Baden-Baden, Bade-Wurtemberg, De

Oetker Collection owns and manages 10 luxury hotels including Le Bristol (Paris), Hotel Du Cap-Eden-Roc (Cote d’Azur), Brenners’ Park & Spa (Baden Baden), and Eden Rock St Barths (St Barths). Eden Being is a luxury retail brand with an online store and 6 boutiques.Launching and building Eden Being was a great opportunity for me to bring together what I love most: Brand and business strategy, obsessing on the client of each different hotel in the Group, and building a global brand with a local brand offering by hotel boutique.- Brand strategy: I defined and implemented overall strategy from brand definition to business plan, budget, and building relationship with the hotels.- Organization: I led a team of 10; setting up work processes including flow, logistics, financial process, controls etc.Merchandising & Product: I set the overall product strategy and the related detailed strategy for each boutique.- Boutiques: I conceptualized boutique interior; team and processes built up.- Financial: I generated significant sales increase and boutiques opening.

Paris, Fr

Tomas Maier is a designer brand for casual wear. Working with Tomas, the driver behind the Bottega Veneta success story, was a dream come true. My mission was to develop the brand based on Tomas’s vision and build the business. - Brand: With Tomas, I defined brand vision, positioning, and strategy.- Business: I elaborated the business strategy plan and budget; set targets and managed team to achieve results.- Organization: I recruited a team of 25; set-up up work processes including flow, logistics, financial process, controls etc.- Product and Production: I defined price positioning, size of collection, product development flow and margins.- Wholesale: I established relationship with new key accounts.- Retail: I identified store locations, closed deals on three locations; opened flagship store on Madison Avenue; built retail KPIs and performance control process.- MIS, Logistics, and Legal: I built up the information systems and logistics integration.

Paris, Fr

Working at the holding level of the Kering Luxury Division was a fascinating experience: on the hand at the macro level with respect to shaping and managing of the brand portfolio, and on a micro level working directly with some of the most amazing luxury companies on their brand, product and distribution strategies. This work included also ensuring that Kering, as a platform provided everything that the brands need to thrive in a creative, authentic and sustainable way.- Group brand portfolio strategy - Acquisitions: I identified and built business cases, presented and represented Kering to new designers/management.- Brand performance control: As part of a team preparing analysis and challenging brands several times per year including the yearly strategy presentations for Kering Management.- Integration, synergies, brand support and benchmarking: I integrated new acquisitions into Kering operations including realizing operational synergies.- Supply chain projects: I led leather procurement and production projects across several group brands.

Paris, Fr

My mission was to support the Deputy CEO in managing and supporting all his 8 directly reporting brands: Alexander McQueen, McQ, Stella McCartney, Brioni, Boucheron, Sergio Rossi, Girrard-Perregaux, Jean Richard.

Paris, Fr

My mission included working at the Group level to support the office of the CEO and CFO with group strategy, and communication with the Executive Management and Board, as well as at the brand level by supporting all brand divisions with long term strategic plans, supply chain and production strategy analysis, or merchandising and product category roadmaps.- Portfolio strategy: Over an 11-year period I worked on all Group Strategy presentations for Executive Management and Board. Presented to shareholders on a regular basis. - Acquisitions & Divestures: I managed all phases of deal execution for purchases of various stakes, small brands or divestures. Analyzed shareholder requests and pitched key ideas in all sectors of luxury industry.- Business division support: I covered all aspects of business, such as support on long term strategic plans, supply chain and production strategy analysis, or merchandising and product category roadmaps.

Paris, Fr

My objective at Balenciaga was to build the brand with the CEO in a very dynamic and high growth mode, and in particular setting up the merchandising strategy and systems for all product categories including the set-up of the Open-To-Buy and a structured sales review.- Brand and business strategy: I designed the 3-year plan with CEO guidance; responsible for all strategic aspects as well as licensing; set up and managed the monthly executive committee. - Merchandising for RTW, Leather Goods, Shoes: I formalized the merchandising process including collection grids, target margin, and pricing tools, with close relations with design and production team and suppliers.- Retail: I set up the Open-To-Buy system, structured sales analysis, as well as the retail team learning and KPIs.

Paris, Fr

I managed all phases of deal execution for purchases of various stakes, small brands or divestures. Analyzed shareholder requests and pitched key ideas in all sectors of luxury industry.

Bsc And Msc, Management And Economics

Doctor In Management And Consumer Behavior | Phd

Certificate, Artificial Intelligence

Senior Executive Program, Information Technology

Education record