Freelance Graphic Designer
Undefined
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Daniela Shield Email & Phone Number
Freelance Graphic Designer
at
undefined
1 work email found
@denomination.design
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Who is Daniela Shield? Overview
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Quick answer
Daniela Shield is listed as Freelance Graphic Designer at undefined, based in Greater Sydney Area, Australia. AeroLeads shows a work email signal at denomination.design and a matched LinkedIn profile for Daniela Shield.
Daniela Shield previously worked as Freelance Graphic Designer at Freelance and Senior Graphic Designer at Denomination. Daniela Shield holds Associate'S Degree, Graphic Design from Randwich Tafe.
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{first}@denomination.design
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Profile bio
About Daniela Shield
I am a senior designer with extensive experience in wine packaging and fast-moving consumer goods (FMCG). Throughout my career, I have led projects focused on rebranding, repackaging, and new product development for notable clients, including Woolworths, Pernod Ricard Australia, Foster’s/Treasury Wine Estates, and Baiada.Most recently, from 2017 to 2024, during my time at Denomination Design I worked on both large international brands and passionate local producers, in an environment that balanced teamwork and independent creativity. One standout project was the development of the Rose Gin packaging for Squealing Pig Wines. Here, I successfully captured the essence of the brand while seamlessly extending its portfolio, ensuring the new design resonated with both existing fans and new consumers. From 2013 to 2014, I served as a senior designer at Landor Associates, I played a key role in the comprehensive rebranding of Jacob’s Creek Wines for Pernod Ricard Australia. This 18-month project encompassed all aspects of branding, including primary and secondary packaging, marketing collateral, signage, and brand guidelines.At Marque Branding, I collaborated on diverse projects for Woolworths, including the Select Haircare Range, Inspire Bakeware Collection, and the Woolworths Christmas ranges for 2013-14 and 2016-17. My work spanned fresh food items, decorations, homeware, and point-of-sale materials. Additionally, in 2015, I partnered with Frost* Collective to redesign the Woolworths Essentials range.
Listed skills include Packaging, Concept Development, Creative Direction, Graphic Design, and 14 others.
Current workplace
Daniela Shield's current company
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8 roles · 17 years
Daniela Shield work experience
A career timeline built from the work history available for this profile.
Freelance Graphic Designer
Freelance
Senior Graphic Designer
Freelance Senior Graphic Designer
Denomination
Freelance Graphic Designer
At Boxer & Co. I worked with the team to develop and implement their new design for the Always Fresh range, and going on to design the packaging for top tier with the brand called the 'Artisan' range. I also worked on NPD and design developments for Sun Rise, Table of Plenty and Brownes.
2015 - 2016
~1 yr
Freelance Wine Packaging Designer
Landor Associates
I've had the opportunity to work with Landor Associates and the team from January 2011. I have been predominantly employed to work on projects for Pernod Ricard Australia, an international brand which owns various Australian and New Zealand wine brands, most notably Jacob's Creek and Stoneleigh Vineyards. The projects varied from redesigns, NPD's and rebranding.From 2013 to 2014 I was the senior designer on the rebranding of Jacob's Creek Wines for Pernod Ricard Australia. An 18 month project, from concepts and brand direction through to implementation across all tiers of both first and secondary packaging.
2011 - 2016
~5 yrs
Freelance Packaging Designer
I worked with Marque Branding on various projects for their major client Woolworths. In 2010 I designed, from concept through to finished art, the repacking of the Select Haircare range. In 2013 I was involved with the team in delivering Woolworths 2013/14 Christmas range which included fresh food items, decorations, home-wares/entertaining and POS. In 2014 I was asked to work on the new Inspire range of bakeware and kitchen items and in 2016, have been designing Woolworths Christmas range and other packaging projects.
2010 - 2016
~6 yrs
Senior Graphic Designer
The Collective
Working with Margaret Nolan and Rowena Curlewis gave me invaluable insight into wine packaging. I was exposed to a variety of wine brands of varying sizes from boutique to multination. Their portfolio consisted of well known brands such as Penfolds, Lindemans, Taylors, McGuigan and De Bortoli, and smaller boutique labels such as Yabby Lake, Cassegrain, and Andrew Thomas wines. As a senior designer I was involved in the design and development through to implementation and finished art.
Jun 2007 - Apr 2010
2 education records
Daniela Shield education
Associate'S Degree, Graphic Design
Randwich Tafe
Bachelor Of Arts (B.A.), Visual And Performing Arts
Nepean Cae
FAQ
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What company does Daniela Shield work for?
Daniela Shield works for undefined.
What is Daniela Shield's role at undefined?
Daniela Shield is listed as Freelance Graphic Designer at undefined.
What is Daniela Shield's email address?
AeroLeads has found 1 work email signal at @denomination.design for Daniela Shield at undefined.
Where is Daniela Shield based?
Daniela Shield is based in Greater Sydney Area, Australia while working with undefined.
What companies has Daniela Shield worked for?
Daniela Shield has worked for Undefined, Freelance, Denomination, Boxer & Co., and Landor Associates.
How can I contact Daniela Shield?
You can use AeroLeads to view verified contact signals for Daniela Shield at undefined, including work email, phone, and LinkedIn data when available.
What schools did Daniela Shield attend?
Daniela Shield holds Associate'S Degree, Graphic Design from Randwich Tafe.
What skills is Daniela Shield known for?
Daniela Shield is listed with skills including Packaging, Concept Development, Creative Direction, Graphic Design, Corporate Branding, Logo Design, Typography, and Brochures.
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