Creative and strategic Senior Visual Designer with a proven track record of transforming brand identities, driving global recognition, and delivering impactful design solutions across digital, print, and experiential platforms. Adept at leading rebranding initiatives, crafting region-specific marketing materials, and collaborating with cross-functional teams to align visual storytelling with business objectives across various industries, including medical device, software, education, government, and corporate sectors.In 2020, I led a full company rebrand at Breg. With a fresh vision and a creative approach, I transformed the brand’s visual identity, reimagining everything from the website to brochures and catalogs. The result? A powerful, cohesive presence that resonated globally and caught the attention of the CEO and executive team, who recognized the impact of my work in elevating Breg’s reputation on the world stage.But my passion for design isn’t limited to just one project or company. At ISAFE, I had the incredible opportunity to work on a government-led initiative in collaboration with the Department of Education and the FBI. I spearheaded the design of curriculum materials and a national awareness campaign addressing human trafficking—a cause close to my heart. Knowing that the materials I created would reach and educate so many people was a deeply fulfilling experience.Here is a snapshot of key achievements:- Contributed to a 65% increase in international growth, by leading design initiatives that bolstered brand recognition across Europe, Latin America, and Asia, including the development of region-specific materials.- Designed and executed booth concepts for 3+ large-scale events annually, including national and international conferences, creating immersive experiences the size of small apartments to showcase the company’s products and solutions.- Produced multimedia training content for schools, using Adobe Captivate to create interactive lessons featuring stop-and-think scenarios, branched simulations, and randomized quizzes for grades K-12.If you are looking for someone who is passionate about creating user-centered designs that elevate brand perception and foster meaningful audience engagement, then email me: daravena.design@gmail.comKey Skills: Conceptual Design Leadership | Strategic Concept Development | Visual Consistency & Excellence | Global Rebranding Strategies | Web Design & Email Marketing | Content Management Systems
Listed skills include Adobe Creative Suite, Illustration, Art Direction, Web Design, and 27 others.