Daniela Benešová Email & Phone Number

Hlavní Město Praha, Česko

Why is it so great to work as an Account Manager in a smaller agency? Account Manager is actively involved in the creative process and is responsible for the complex management and development of client relationships. His role involves working closely with clients and internal agency teams to ensure effective and successful delivery of advertising campaigns. It involves several key aspects:Client Relationships:Working closely with clients to understand their needs and goals.Providing strategic consultation and recommendations on advertising campaigns.Project Management:Coordinating and managing advertising projects from planning to implementation.Ensuring adherence to schedule, budget and client specifications.Business Relationship Development:Identifying new business opportunities and developing existing clients.Maintaining relationships and ensuring long-term client satisfaction.Creative Process Involvement:Actively participating in the design of advertising campaigns and strategies.Working with the creative team to develop ideas and concepts.Performance Analysis and Reporting:Monitoring campaign performance and analyzing data to evaluate success.Preparing regular reports for clients and agency management.Development of Skills and Trends:Monitoring new trends in advertising and marketing.Continuous improvement of skills and industry knowledge.

Hlavní Město Praha, Česko

• Leading sales activities through print media.• Communication with external agencies and suppliers.• Working with marketing and other sales channels.• Design knowledge/experience (preparing print materials and other materials using Photoshop - basic knowledge, or via Canva).• Catalogue - 5 catalogues per year - Coordination and production of catalogues: pagination, campaigns for catalogue, catalogue review, catalogue distribution, negotiations with suppliers.• Responsibility for delivery of results for Print department. • Digital Catalogue - Coordination and creation of digital catalogue. Communication with the internet team.• VIP Catalogue - 4 catalogues per year.• Advertising- Negotiations with publishing houses, preparation of print ads for advertising.• SMS - Preparation of SMS campaigns and offers, preparation of texts for SMS, sending SMS.• Managing print budget.• Translation of global materials and localize for Czech market.

Hlavní Město Praha, Česká Republika

• Product research for all local campaigns, loyalty competitions and programs (except for catalog offers), and management of the entire process -> negotiations with suppliers, communication, contracts, logistics and evaluation of campaigns.• Responsibility for the preparation of all printed materials and sales support materials for the Czech market. For example: preparation of leaflets for campaigns, product presentations, graphics and production of POS materials, promotional items etc.• Presenting at offline and online conferences.• Successes - leader of a team project launching 2 new Lost in You fragrances for young modern men and women - the project was successful and very positively received in both Czech Republic and Slovakia.

Hlavní Město Praha, Česká Republika

• Responsibility for printed materials - leaflets, POS tools, promotional items, sales support materials. • Responsibility for product presentations, presentations for conferences and other things to support sales and marketing team. I was responsible for smooth relations between the sales and marketing team, and I managed budget for print materials.• Preparation of materials for sales programs and recruitment campaigns. For example: coordination of all processes necessary to adapt programs to the local market, such as providing translations, adjusting the mechanics of sales programs, preparing presentations, rules and preparing printed materials. • Cooperation with Oriflame VIP studios and support of brand partners. Studio design and recommendations. Providing and creating the materials needed for the studios.

Česká Republika

Achievements:● Opening band for well known CZ band Olympic in years 2019 and 2020● 2013 brought us success on Beat radio in the Hope of Beat competition, where our band won 2nd place with the song Prabába.● Our band also plays in the series Traces of Life by Tomáš Magnusek

Hlavní Město Praha, Česká Republika

Preparation of campaigns for B2B partners, communication and coordination of hostesses in the field, training employees (hostesses), evaluating campaigns, as well as the creative side like costumes for hostesses, gifts for campaigns etc.

Hlavní Město Praha, Česká Republika

Administration at the receptionHandling reservationsWorking with the cash registerCommunication and seating guests at tables Regular communication in English

Ing., Marketingová Komunikace, 2.Ročník

Zaměření studia na: ● Media Relations a mluvčí

Bc., Marketingové Komunikace