Daniela Chita-Perez Email & Phone Number

St Louis Park, Minnesota, US

At WageScape, we believe that your time is best spent creating solutions, not collecting data. We have made it our mission to offer the most comprehensive and up-to-date labor market data, opening doors to efficient, world-changing innovation.✅ We are proud to have world-class clients➤ Possessing an unmatched scope of labor information and high-performing.

St Louis Park, Minnesota, US

Thornhill, Ontario, CA

Campbell, California, US

• Developed digital marketing plan to better position and promote educational materials on beneficial technology use
• Designed strategies to improve SEO, generate earned content in digital and print media, and increase social media presence and community involvement
• Managed marketing campaign for banning legal autonomous weapons that generated over 3M views, through developing multi-platform advertising strategy and maximizing engagement in strategic groups

Boston, Massachusetts, US

• Solidified product positioning by developing compelling content: website re-design, product page, sales enablement documentation, company pitch deck and presentation materials
• Strengthened business growth plan by conducting customer interviews and identifying key consumer behaviors, which helped strategically focus consumer targeting
• Developed multi-channel strategies to increase customer demand by testing and applying various tactics that included direct marketing tools, SEO and social media presence

• Lead and executed go-to-market strategy for Opel brand on the local market
• Established 4% market share through implementing marketing strategies and campaigns which maximized demand generation through digital channels as well as local events
• Achieved US $1.8M yearly revenue by creating process flows, systems and internal procedures which devised efficient operations and boosted value creation
• Managed and recruited a cross-functional team of 28 professionals
• Maximized client network through developing relationships with strategic partners, defining the execution of joint projects and enabling collaborations with cross-functional stakeholders
• Identified new business opportunities through building an analytical model that tracked real time market data and offered a proactive approach to targeting consumers

Gilau, Cluj, RO

• Managed business transformation projects across dealership, directed at advancing operational strategy and process improvement
• Led project for development of new and improved CRM program customized for each business action. Reduced navigation time by 40%, improved database accuracy and increased adoption/use by 15%
• Developed lead generation tool that was adopted across entire dealer network. Tool increased consumer targeting precision and minimized wasteful time spent by sales department on the field
• Enabled effective decision making by designing and developing market segment and dealership performance reports, identifying key risks/opportunities and providing operational solutions
• Conducted market research reflecting customer needs and behaviors, transformed data into actionable insights for business growth and presented findings to upper management
• Planned and executed product launch events and materials (DAF XF Euro 6) for the Romanian market

Espoo, Southern Finland, FI

• Created SOP manual by aggregating quality control and production protocol data, which was used as a primary reference for procedural guidelines
• Developed reports and statistical analyses on production’s department activity and performance
• Enhanced organizational culture by developing an internal weekly newsletter that showcased departmental success stories and highlighted company values

Master Of Business Administration (M.B.A.), Marketing

Postbac In Computer Science, Computer Science

Master Of Science - Ms, Management Information Systems, General

Bachelor’S Degree, Management With An Emphasis In International Business