Daniela Fernández Marañón
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Daniela Fernández Marañón Email & Phone Number

SPONSORSHIP AND PLANNING MANAGER at Lotus
Location: Santiago, Santiago Metropolitan Region, Chile 8 work roles 2 schools
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Current company
Role
SPONSORSHIP AND PLANNING MANAGER
Location
Santiago, Santiago Metropolitan Region, Chile

Who is Daniela Fernández Marañón? Overview

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Quick answer

Daniela Fernández Marañón is listed as SPONSORSHIP AND PLANNING MANAGER at Lotus, based in Santiago, Santiago Metropolitan Region, Chile. AeroLeads shows a matched LinkedIn profile for Daniela Fernández Marañón.

Daniela Fernández Marañón previously worked as BRAND PLANNER SR. at Wunderman Thompson Chile and CUSTOMER EXPERIENCE MANAGER at Banco De Chile. Daniela Fernández Marañón holds Postgraduate Studies: Consumer Behavior, Innovative And Integrated Vision On Consumption. New Definition Of Consumer Business Processes. from Universidad Adolfo Ibáñez.

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Email format at Lotus

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Lotus

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Profile bio

About Daniela Fernández Marañón

Organizational psychologist with 13 years experience in market research.Graduate degree in Consumer Behavior in UAI completed in 2010. Able to work as a team or independently, during the whole process involves a project, from conception to successful completion of them. Proactive, with a logical approach to the challenges, effective performance even in an environment of high pressure. High capacity toward solving problems creatively and efficiently.

Listed skills include Market Research, Spss, Microsoft Excel, Powerpoint, and 13 others.

Current workplace

Daniela Fernández Marañón's current company

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Lotus
Lotus
SPONSORSHIP AND PLANNING MANAGER
Santiago, CL
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8 roles

Daniela Fernández Marañón work experience

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Sponsorship And Planning Manager

Santiago, CL

Sponsorship And Planning Manager

Current

Chile

As the Sponsorship and Planning Manager at the leading event production company in Chile, I am responsible for managing sponsorships and strategic partnerships. Our differentiating factor is our commitment to accompany brands throughout the entire journey. We establish and nurture close relationships with our sponsor brands, ensuring their success from.

Sep 2022 - Present

Brand Planner Sr.

Wunderman Thompson Chile

Santiago, Santiago Metropolitan Region, Chile

I have extensive experience and expertise in the field of brand strategy. With a strong background in marketing research, I specialize in create effective brand strategies that resonate with audiences, utilizing consumer insights and data-driven approaches. My years of experience in marketing research have been instrumental in my ability to understand.

Aug 2021 - Sep 2022

Customer Experience Manager

Santiago, Chile

As the Head of Customer Experience, my expertise is in understanding and improving the customer journey at every touchpoint where customers interact with the brand. My role involves leading and managing research projects that assess customer experiences across different interactions.I'm skilled in collecting and analyzing data to gain insights into.

Apr 2019 - Jul 2021

Marketing Science Head - Chile

Santiago, Chile

In my role as the Marketing Science Head for Chile, I focus on using data-driven insights to improve our marketing strategies. I specialize in analyzing data to understand market trends, consumer behavior, and how our campaigns are performing.I work closely with teams to make sure we're using data to make smart decisions that help our business grow..

Aug 2017 - Apr 2019

Senior Market Research Consultant

Santiago, Chile

During my 4-year experience as a Senior Market Research Consultant at Movistar Chile, I played a crucial role within the marketing team, collaborating across departments and reporting directly to the Marketing Manager. My responsibilities extended beyond market research, allowing me to gain valuable experience in analysis and marketing strategy.My time at.

Apr 2014 - Jul 2017

Research Director

Santiago, Chile

Research Director at Kantar Millward Brown with a solid background in market research. I have experience in designing, conducting, and analyzing research projects, specializing in providing practical insights for strategic decision-making.In my role, I lead and mentor research teams, ensuring that we maintain high-quality standards in data collection and.

Mar 2012 - Mar 2014

Head Of Research

Gfk

Santiago, Chile

Development of projects related to quality service of major national companies, specifically customer satisfaction studiesDevelopment of mystery shopping studies throughout the process including, monitoring field work and result presentationsQuestionnaire design and measurement guidelines for clients of different fields such as healthcare companies.

Jul 2005 - May 2010
2 education records

Daniela Fernández Marañón education

Postgraduate Studies: Consumer Behavior, Innovative And Integrated Vision On Consumption. New Definition Of Consumer Business Processes.

FAQ

Frequently asked questions about Daniela Fernández Marañón

Quick answers generated from the profile data available on this page.

What company does Daniela Fernández Marañón work for?

Daniela Fernández Marañón works for Lotus.

What is Daniela Fernández Marañón's role at Lotus?

Daniela Fernández Marañón is listed as SPONSORSHIP AND PLANNING MANAGER at Lotus.

Where is Daniela Fernández Marañón based?

Daniela Fernández Marañón is based in Santiago, Santiago Metropolitan Region, Chile while working with Lotus.

What companies has Daniela Fernández Marañón worked for?

Daniela Fernández Marañón has worked for Lotus, Wunderman Thompson Chile, Banco De Chile, Metlife, and Telefónica.

How can I contact Daniela Fernández Marañón?

You can use AeroLeads to view verified contact signals for Daniela Fernández Marañón at Lotus, including work email, phone, and LinkedIn data when available.

What schools did Daniela Fernández Marañón attend?

Daniela Fernández Marañón holds Postgraduate Studies: Consumer Behavior, Innovative And Integrated Vision On Consumption. New Definition Of Consumer Business Processes. from Universidad Adolfo Ibáñez.

What skills is Daniela Fernández Marañón known for?

Daniela Fernández Marañón is listed with skills including Market Research, Spss, Microsoft Excel, Powerpoint, Business Strategy, Data Analysis, Marketing Research, and Spanish.

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