Daniela Marchetto Email & Phone Number

Responsible for overseeing and optimizing the distribution and revenue management strategies for the hotels within my portfolio. Setting the Distribution department from the early beginning of the start-up company up until a portfolio of +100 hotel partners. Responsibilities:- Formulate and execute a comprehensive distribution strategy harmonized with the revenue objectives of each hotel- Cultivate and maintain productive partnerships with OTA affiliates and other distribution… Show more Responsible for overseeing and optimizing the distribution and revenue management strategies for the hotels within my portfolio. Setting the Distribution department from the early beginning of the start-up company up until a portfolio of +100 hotel partners. Responsibilities:- Formulate and execute a comprehensive distribution strategy harmonized with the revenue objectives of each hotel- Cultivate and maintain productive partnerships with OTA affiliates and other distribution channel stakeholders- Proactively engage with all service providers, including channel managers and booking engines, to streamline operations and boost efficiency- Conduct thorough performance evaluations of distribution channels, leveraging data-driven insights to refine strategies and maximize revenue potential- Generate detailed reports and furnish strategic insights to the management team, facilitating well-informed decision-making processes Show less

Milan Area, Italy

Responsible for maximizing revenues for Expedia Inc. hotel partners in the assigned region. The primary focus of this role was to aid key supply partners in identifying, implementing, and executing strategic initiatives which improve key business metrics. A tailor-made approach was guaranteed by the analysis and the forecast of data, that needed to be delivered and explained to partners to suggest the best solutions for their business. In order to promote brand awareness, market… Show more Responsible for maximizing revenues for Expedia Inc. hotel partners in the assigned region. The primary focus of this role was to aid key supply partners in identifying, implementing, and executing strategic initiatives which improve key business metrics. A tailor-made approach was guaranteed by the analysis and the forecast of data, that needed to be delivered and explained to partners to suggest the best solutions for their business. In order to promote brand awareness, market managers had to set up contacts with stakeholders in the assigned territory. This meant also to build and deliver presentations to small/medium audiences. Show less

Milan Area, Italy

One of main goals was to ensure Expedia’s offerings were appropriately positioned to be competitive, and maximize opportunities for distribution and marketing of product offerings within the assigned market. Implement strategies for enabling the sales team in process and tool adoption as well as understanding of relevant data. Support market managers to develop a deep understanding of the market.

Milan, Lombardy, Italy

Start-up of travel section of the company website. As the first person to be hired in my department, I was requested to build all organizational/operational settings. This included: set the best ways to search and retention of potential leads, implement tools needed to track and monitor offers and suppliers, create effective processes to communicate smoothly with other internal departments (customer care, copy creators, accounting). Company’s growth rapidity accelerated the need to… Show more Start-up of travel section of the company website. As the first person to be hired in my department, I was requested to build all organizational/operational settings. This included: set the best ways to search and retention of potential leads, implement tools needed to track and monitor offers and suppliers, create effective processes to communicate smoothly with other internal departments (customer care, copy creators, accounting). Company’s growth rapidity accelerated the need to better improve internal processes and to work on my flexibility, in order to be always ready to adapt to new needs, often driven by the great competition in the market. Show less

Milan, Lombardy, Italy

In this role I was the first point of contact of hotel partners that wanted to increase sales through our sites. For all reactive tasks, it was my duty to identify opportunities and leverage the request to the proper department to increase our effectiveness. Regarding proactive activities, I was in charge of analyzing internal data, monitoring and improving product competitiveness on our sites when needed.

Working from a remote office and at direct contact with the Country Manager, I was responsible for sales data analysis of our trade clients with the scope of creating customized solutions to incentive sales. One of the main tasks was to create and implement new initiatives based on client or market needs, such as special events (PR, fam trips) or media activities (online campaigns or collaborations).

Master, Tourism Management

Activities and Societies: Accounting Management, Information Technology for Tourism Managers, Marketing Management, Revenue Management.

1St Level Degree, Tourism Science

Activities and Societies: Consumer and Tourism Sociology, Economics And Institutions Of Tourism, Information & Communication Technology.