Daniela Marques Email & Phone Number

São Paulo Y Alrededores, Brasil

BRANDING - PRODUTO - MARKETINGTransforme sua marca de moda em um sucesso de vendas. Consultoria para Marcas & Negocios de Moda baseado em Dados, Análises e Pesquisas.Criada em 2019 Empresa pioneira em Consultoria integrada de Gestão de Marca & Crescimento de Negócios.Business Plan (Plano de Negócios)BI - Inteligência de Negócio baseado em DadosTecnologia, Data Analytics, Growth Hacking, Dashboards PersonalizadosPesquisa de Tendências & MercadoCriação… Show more BRANDING - PRODUTO - MARKETINGTransforme sua marca de moda em um sucesso de vendas. Consultoria para Marcas & Negocios de Moda baseado em Dados, Análises e Pesquisas.Criada em 2019 Empresa pioneira em Consultoria integrada de Gestão de Marca & Crescimento de Negócios.Business Plan (Plano de Negócios)BI - Inteligência de Negócio baseado em DadosTecnologia, Data Analytics, Growth Hacking, Dashboards PersonalizadosPesquisa de Tendências & MercadoCriação & Desenvolvimento de ProdutoVisual Merchandising Físico e OnlineEstratégia para Crescimento de Marca com implementação de tecnologiaEstratégia Digital 360° para todas as Mídias SociaisDireção Criativa Criação e Produção de Conteúdo para todas as Redes Sociais (Campanhas, Lançamentos etc)CX - Customer Experience (Experiência do Cliente)Tecnologia - todas as ferramentas (SEO, Site, APP, CRM, Sistema ERP, …)Tráfego Pago (Google ADS, Meta ADS, Youtube, Campanhas, Lançamentos...)Start UpsLiderançaContratação e Treinamento de Equipes de VendasAtendemos marcas de atacado e varejo.Para mais informações entre em contato: 11 98888-4885 Show less

São Paulo Y Alrededores, Brasil

AMARO is a digitally native fashion brand that innovates through technology and creativity. Sells the latest trends at disruptive prices, delivered speedily and in style. Meetings, mood boards and strategy - it's all in a day's work at head office. No time to sit back on our heels, this is the hub that powers everything we do.As Category Manager I´m responsible for overseeing one of our industry-leading Buying teams to develop and deliver innovative product ranges, drive profit and… Show more AMARO is a digitally native fashion brand that innovates through technology and creativity. Sells the latest trends at disruptive prices, delivered speedily and in style. Meetings, mood boards and strategy - it's all in a day's work at head office. No time to sit back on our heels, this is the hub that powers everything we do.As Category Manager I´m responsible for overseeing one of our industry-leading Buying teams to develop and deliver innovative product ranges, drive profit and influence the Brand's product strategy. Ensure that we are first in identifying emerging trends, and translating these into fashion stories our customers will love and believe in. Work closely with the Design teams and our Suppliers to ensure we capture the season’s must-have pieces to excite and delight the customers. Show less

São Paulo Y Alrededores, Brasil

I'm in permanent touch with fashion market trends. At Riachuelo we launch fast fashion collections every month, we renew trends and adapt them to be up to date and offer our clients what they are looking for.I work closely with the Design Team and I'm in charge of supervising the whole collection development process: from concept up to the distribution in our stores, making sure the product reaches optimum quality levels.As an International Fashion Buyer I'm in charge of Management of… Show more I'm in permanent touch with fashion market trends. At Riachuelo we launch fast fashion collections every month, we renew trends and adapt them to be up to date and offer our clients what they are looking for.I work closely with the Design Team and I'm in charge of supervising the whole collection development process: from concept up to the distribution in our stores, making sure the product reaches optimum quality levels.As an International Fashion Buyer I'm in charge of Management of Buying Budget, Development of collection and product selection in collaboration with the Design team, Sales analysis and commercial needs, Analysis and trend proposal, Decision and planning of quantities to buy and of production areas (China, India, Vietnam, Bangladesh…), Sourcing of new suppliers and production markets, Negotiation of prices, margins, delivery dates of merchandise with different suppliers, Follow up on production until arrival in our warehouses, Decision on product delivery dates in shops: quantities and delivery dates. Show less

Have a good eye for trends knowing how to translate for our customers and then bring that product to market by negotiating the best rates with the suppliers. Responsible for the product development for a range of fast fashion ladies good in accordance with the range budget. This involves overseeing the entire creative process from concept to delivery, ensuring that the creative produce is of an exceptional standard. As fashion buyer I have ability to understand and act upon financial retail… Show more Have a good eye for trends knowing how to translate for our customers and then bring that product to market by negotiating the best rates with the suppliers. Responsible for the product development for a range of fast fashion ladies good in accordance with the range budget. This involves overseeing the entire creative process from concept to delivery, ensuring that the creative produce is of an exceptional standard. As fashion buyer I have ability to understand and act upon financial retail indicators such as sales, gross margin, inventory productivity, sell-through and turnover. Have a good relationship negotiating with suppliers all over the world regarding product specification. quality, price, time frames and delivery. Show less

Work alongside the stores and headoffice team to ensure the brand has a balanced range, offering cutting edge style without alienating the mass consumer.Trade the range to maximise profit and minimise markdown. This is achieved by forecasting sales, reviewing and balancing stock and developing strategic promotions.Plan the future ranges, considering past, present and future trends. Analyse current information in order to identify key learns and optimise profit on the next season's range.

Due the store`s expansion around the world and in order to all the shops (property or licensing) have the same image and give the same experience to the customers, GUESS created the Brand Integrity department to ensure consistency in image, product, visuals, merchandising, advertising, quality in product and shop-fit, as well as controlling the distribution channels. The Brand Integrity act as the Brand`s gate-keeper, travelling across Europe ensuring consistency and integrity of the brand… Show more Due the store`s expansion around the world and in order to all the shops (property or licensing) have the same image and give the same experience to the customers, GUESS created the Brand Integrity department to ensure consistency in image, product, visuals, merchandising, advertising, quality in product and shop-fit, as well as controlling the distribution channels. The Brand Integrity act as the Brand`s gate-keeper, travelling across Europe ensuring consistency and integrity of the brand across all levels in order to support Retail development.I joined GUESS 3 years ago at a time when has not started the strong expansion in Spain, Andorra & Portugal. I gave support to the retail expansion being part of almost openings in different cities as well as analyzing competitors, brand position and possible improvements. Show less

Job Description: Work in close collaboration with designers, buyers and stores. A true specialist in the international`s fashion market. The role consists in adapt collections to the tastes of each country, including to the taste of the customers of each store. Manage the product, commenting on new collections, monitoring sales of each family of articles. Make sure that the store managers are ordering well and achieving their goals.As a product manager, I followed some international markets… Show more Job Description: Work in close collaboration with designers, buyers and stores. A true specialist in the international`s fashion market. The role consists in adapt collections to the tastes of each country, including to the taste of the customers of each store. Manage the product, commenting on new collections, monitoring sales of each family of articles. Make sure that the store managers are ordering well and achieving their goals.As a product manager, I followed some international markets such as England, Ireland, Greece, Rusia, Portugal and Italy. I`m an expert in analyze and prepare complex sales reports (strong numerical skills and excel knowledge), centralize and move garment into the shop and between the stores, control the stock levels, monitor the best-selling pieces in the shops and make sure that they are always available for consumers and clearly recognizable (focus area). I have high understanding of how certain items have sold in previous years to predict how similar items might sell, trend spotting, ability to make decisions under pressure, negotiation skills, strategic planning, trend and market analysis. Show less

Fashion & Textile Forecasting, Fashion Merchandising

Activities and Societies: - Forecasting trends - Knowing where the market will be in the future - Personal inspiration and trade research.

Estratégias Fundamentais De Marketing Digital, Marketing/Marketing Management, General

- Conceitos Gerais de Marketing Digital - Estratégias de Comunicação - Mídia Paga, conquistada, compartilhada e proprietária - Mídia de.

Master, Marketing & Communication

Activities and Societies: 450 face-to-face environment`s hours. • Marketing management • Marketing Strategies • Visual Merchandising •.

Fashion Designer, Fashion/Apparel Design

4 face-to-face environment years. Design, patterns, photography, ADM, MKT, VM, semiotics, textiles and others.