Daniela Picariello Email & Phone Number

Charlotte, Nc, Us

Facilitating orientation components of onboarding across Americas, EU & New Markets.

Foster City, California, United States

• Able to adapt to the needs of the business by hiring across Marketing, Tax, Treasury, Audit and Product, and Learning and Development, all while maintaining SLAs, with 65% female and 40% underrepresented hires.• Led recruitment strategies on average 15-20 job requisitions, including strategy meetings with Hiring Managers, phone screening 8-10 candidates per role, maintaining candidate relationships through hire or disposition, weekly meetings with People Business Partners, and as needed Legal, Finance, and Immigration.• Increased Hiring Manager (HM) strategy meeting effectiveness by 50% by creating training and communication tools that give HM’s resources and information to be best prepared. • Created training manuals for HM to use SmartRecruiters (for both new and returning users). • Copy-edited the North America Talent Acquisition Process Map for the Head of Talent Acquisition. • Developed a Hiring Manager Intake form to collect basic information so that when Recruiters first meet with Hiring Managers they have foundational details for a more strategic meeting. • Eliminated outstanding requisitions with candidates by 95% by co-leading investigations into Clean-ups requisitions for all NA Non-tech TAs.

Remote

• Designed book layout and editing for Feel More Joy journal by Sarae Pratt. • Created interactive content and marketing campaigns focusing on empowering women in leadership to a sustainable, joyful and courageous lifestyle, thereby increasing engagement and followers in an online community. Copywriting branding and evergreen social marketing material, leading to participants converting to attend paid masterclasses and retreats.

Oakland, California, United States

• Raising a fierce little powerhouse, podcast guest speaking & wife to one incredibly ambitious force of nature.• Moved countries (UK to USA)• During the pandemic, I organized, managed and championed 5 blood drives in the Oakland community, by sourcing new locations for the American Red Cross to run their drives, and by influencing the local community to show up as donors or volunteers, for which, each of our events had between 60-70% new blood donors.

London, United Kingdom

Managed program design and delivery of LBS’ Peer Leader Program (PLP), offering a broad range of career coaching tools and support to >3,500 stakeholders globally. Facilitated workshops for onboarding and skill development trainings for employees and student leaders. • Doubled intake of participants in one year by generating more excitement about the program’s impact, coordinated cross-team collaboration, and revamping best practices on hiring, onboarding documentation and salary processes. • Increased user engagement of the Career Center’s virtual learning environment by 75%, by redesigning and diversifying the content and communication style to include stories to highlight the impact and value of our global employees.• Operated the PLP annual budget and grew it 83% in three years. Negotiated budget increase, by presenting a plan to restructure the PLP through leveraging data analytics, and increase the impact Peer Leaders had on the LBS community and corporate relationships. • Increased social media presence of annual conferences such as Women In Business, African Business Summit and TedxLBS by 60%• Co-designed employee development projects, online and in person, using tools such as Instructure, Articulate 360, IntereviewStream, Qualtrics and SurveyMonkey.

London, Massachusetts, Ohio, Oregon

Entrepreneurial Pursuits:• Leathers by Braide – Co-founded an online store that sells Moroccan raw leather handmade bags.• DP Marketing – Began a marketing consultancy limited company offering website content redesign, SEO, analytics and social media strategy for small businesses in London. • Heel Hoppers – Launched a monthly social/business networking group for 60+ professional women in London. • Case Western Reserve Alumni, London Chapter – Initiated events and organized volunteer alumni to strengthen the CWRU brand internationally.• Diner En Blanc – Volunteer Table coordinator of 500-1,000 people for Diner En Blanc events 2012/2013/2015• Anti-Human Trafficking Advocate – Led presentations on injustices against children from Thailand to Ohio, 2006• Hurricane Katrina Relief Worker – Volunteered to assist in relief efforts in Louisiana in 2005

London, United Kingdom

Sole marketing lead responsible for creating, developing and implementing project plans, maintaining budget and keeping to deadlines, while reporting directly to Company Owner/Director. Developed and executed marketing strategies across various channels, including identifying target customers and the most effective ways to engage with them, analyzing customer preferences, conducting competitor research and evaluating post-campaign marketing performance to identify patterns/areas of experience improvement.• Implemented Wellness Days and planned events with speakers, such as Marathon Training, which increased new patient intake by 17% post event. • Identified, approached and established relationships with business leaders in prospective new accounts (e.g. gyms around London and top orthopedic surgeons) to encourage continued growth of our customer base.

Masters In Social Science

Bachelors Of Science