Daniela Peña Lazaro Email & Phone Number

United States

Washington, District Of Columbia, United States

• Support the execution of the multilingual (English, Spanish, and Portuguese) Communication Plan for Understanding Risk, an international community for disaster risk identification and management, and its flagship conference, the Understanding Risk Global Forum (UR22). This event gathers professionals from around the world to discuss the latest innovations in the field of disaster risk management. • Produce and edit press releases, blog articles, and other print and digital content as part of the UR22 communication plan.• Coordinate the upcoming GFDRR Partnership Days, articulating event logistics, marketing, vendors, promotion, etc.• Manage the Understanding Risk Twitter, LinkedIn, and TikTok accounts, innovating with new formats (Twitter Spaces, TikTok Live, etc.), and monitoring the success of the organic and paid campaigns run on these digital platforms.• Lead the on-site event communication coverage of UR22 in Florianopolis (Brazil), including press, public relations, social media, photo/video production, crisis communications. • Liaise with the UR22 organizing committee, third-party event production company, internal and external partners, and vendors.• Lead the communications and partnerships strategy of the Cybersecurity team’s knowledge-sharing program, setting and tracking objectives and success metrics.• Develop social media copy, invitations, partner toolkits, newsletter text, and other communication materials to promote the knowledge-sharing program’s events and main takeaways among internal and external audiences.

Remote-Based

• Prepared talking points, speeches, and presentations for Pro Mujer’s CEO and other key spokespersons.• Produced and proofread press releases, articles, institutional materials, digital media content, reports, and executive briefs.• Ensured the brand personality, tone, and marketing visuals were efficiently communicated across all channels.• Led the communications of several flagship projects with U.S.-based partners.• Supported traditional media and social network strategies and monitored success metrics and performance reports.• Collaborated with the fundraising, marketing, and digital teams to deliver impactful donation campaigns for U.S. audiences.

Washington D.C. Metro Area

Coordinate all the communications and events initiatives for KIC’s Innovation & Creativity Division, in synergy with multiple departments in Headquarters and country offices in Latin America in the Caribbean.

Washington D.C. Metro Area

Washington D.C. Metro Area

Washington D.C. Metro Area

Barranquilla, Colombia

Barranquilla, Colombia

Master'S Degree, Public Relations And Corporate Communications

Relevant Coursework: Personal Branding, Reputation Management, Media Relations, Public Affairs, Corporate Communications, Public Relations.

Bachelor Of Arts (B.A.), International Relations

Student Senator (2011-2013) Dean's List (2013) Participant of the Model European Union (2013) Participant of the Model Organization.