Daniela F. Email & Phone Number

Los Angeles, California, United States

Greater Los Angeles Area

• Responsible for managing university relationships, sponsored activities, and events.• Ensures contractual advertising obligations are met• Traffics all advertising through approvals, production and distribution in a timely and efficient manner. • Ensures design integrity, content accuracy and quality control throughout production.• Establishes quality, priority, workflow and timelines.• Manages the Marketing Department’s role for special events. • Provides analysis of university ads and assets. Suggest improvements for media buys based on analytics. • Develops professional layouts for Credit Union publications (Newsletters, Brochures, digital marketing campaigns)• Responsible for managing video and design production.• Functions as Credit Unions primary designer. • Generates and executes the creative vision for assigned digital segments and advertisement videos.• Works with, and manages a variety of talent for video concepts and photo shoots.• Manages video production and keeps up with video trends.• Produces scripted and non-scripted content.• Pitches, produces, develops and create digital videos.• Collaborates with vendors on custom development and art requirements for specialized projects.• Manages cross-functional partners such as agencies and firms.• Provides monthly reports of marketing/advertising efforts for various universities, and events• Coordinates the completion of projects within established schedules and budgets.• Develops creative ideas and concepts related to individual campaigns. • Assists with special projects as needed.

Los Angeles, California

• Lead creative responsible for maintaining the brand identity and consistency of design across all platforms.• Develop graphic solutions for print and web ads.• Responsible for the layout and design of all internal and external publications. • Coordinate with outside printers, agencies, advertisers, and vendors to complete projects within scheduled deadlines and ensure that printed materials are of the highest quality.• Develop and design content for web in wordpress.• Prepare files for print, TV and web use.• Direct video and photo shoots for marketing campaings.• Manage all social media channels.

Malibu, Ca

• Design full front to back magazine issues (212 pages)• Magazine layout• Social media graphics• Design Ads for clients such as: American Apparel, Naked Cashmere, Wildfox, Hugo Boss, Fendi etc.

Rancho Cucamonga California

• Provided leadership in the development, organization, promotion, implementation and evaluation of the marketing and community service programs.• Supervised part-time and volunteer recreation staff both directly and indirectly.• Collaborated directly with the Marketing team and Community Services department.• Responsible for the design needs of all City departments. • Designed for web and print (flyers, billboards, posters, brochures, signs, direct mail pieces, newsletters, website assets etc.)• Conceptualized and executed branding for several projects and events of the City. • Attended and photographed city events (Parades, 4th of July, and other special events hosted by the city).

Master Of Business Administration - Mba, Marketing

Bachelor Of Arts - Ba, Marketing & Graphic Design

Associate Of Arts - Aa, Art/Art Studies, General

Associate Of Arts And Sciences - Aas, Business Administration And Management, General