Daniela Vattuone

Daniela Vattuone Email and Phone Number

🧬Driving Brand Success: Experienced Brand Manager leading marketing excellence | Marketing Digital Specialist | Lead cross agency teams | 360º Marketing Campaign Planning |🚀 Metrics and KPIs for Success @ Fashion Start Up
Daniela Vattuone's Location
Pozuelo de Alarcón, Community of Madrid, Spain, Spain
About Daniela Vattuone

👋Hi everyone, it's a pleasure to meet you. Allow me to introduce myself: I'm Daniela, and I'm fully committed to making your brand the most preferred among customers, helping you reach your sales objectives and maximizing your brand's storytelling potential. I'll explain how I can achieve this 👇⚡Marketing serves as the primary tool for brands to communicate the value of their products or services to customers, ultimately aiming to sell to them. Through effective marketing, companies establish a strong 🤝bond with their customers. 📢My true passion lies in being part of this process: I aim to be a creative and dynamic agent, crafting experiences that ignite the same passion for the brand in customers as I feel when working for it. This is the aspect of my work that I love the most, and it's the driving force behind my constant search for new and improved ways to engage with customers and enhance our relationship with them.⚡Throughout my career, I've consistently worked in marketing departments for large multinational corporations, focusing primarily on brand strategy, growth direction, and delivering results. I take pride in my track record of success. For instance, since joining Samsung's marketing team in 2010, I've contributed to the company achieving the #1 rank🚀 in brand awareness and becoming the most preferred single brand, having knocked out Nokia from this position.What I Can do 🎯🔸 Full experience and know how on Integral Marketing Strategies and Campaigns. 🔸 Online and Social Media Marketing. PR Management, BTL activations oriented on sell out, ATL Campaigns (media planning, non-traditional communication), events, POS visibility, post sales activities. Always updated on cutting edge trends in marketing to be the first to hit.🔸 Lead multidisciplinary teams as well as advertising agencies, media, and sales and production sectors to ensure brand consistency.🔸 Trend seeker.🔸 Strategy for marketing communication fully focused on results.🔸 Online and Social media strategy. Creating relevant content to make the best brands’ story.🔸 Market Research and Consumer Insights to deploy activities according their needs.🔸 Sell Out activations🔸 POS visibility🔸 Gain and strengthen consumer loyaltyIf you are interested in my profile, please feel free to reach out to me:📱Móvil: +34 650 463 919📧Correo: danielavattuone@gmail.com#brandmanager#marketing#creative#strategicplanning#marketanalysis#teamplayer#trendseeker#marketingcampaigns#productlaunch#organized#marketreasearch#brandstrategy#marketreasearch

Daniela Vattuone's Current Company Details
Fashion Start Up

Fashion Start Up

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🧬Driving Brand Success: Experienced Brand Manager leading marketing excellence | Marketing Digital Specialist | Lead cross agency teams | 360º Marketing Campaign Planning |🚀 Metrics and KPIs for Success
Daniela Vattuone Work Experience Details
  • Fashion Start Up
    Brand Manager
    Fashion Start Up Jul 2016 - Present
    Argentina
    🟡Plan and execute integrated marketing strategies and campaigns for 2 major product launches per year.🟡Create and execute creative content strategy on social media (Instagram and Pinterest)🟡Develop brand strategy: oversee creative development with design agency for advertising campaigns, value proposition, social media activations, strategic partnerships with influencers or brands, and consumer relations (design thinking) to create product experiences.🟡Implement e-commerce on the Tienda Nube platform with a goal of 150 transactions per month.🟡Develop calendar and copy for email marketing campaigns tailored to each database segment. 1 weekly email with an open rate goal between 15 and 25%.🟡Plan and implement advertising campaigns on Instagram.🟡Define and execute SEO strategy, set objectives, and action plans to achieve optimization and positioning of the online store in coordination with the specialized agency.🟡Analyze performance metrics of advertising campaigns on social media and digital media in relation to ecommerce traffic.🟡Prepare reports and extract insights based on performance analysis of marketing actions undertaken for each campaign objective.Key Achievements: 🔸 Leading multidisciplinary teams to develop the brand strategy of a new company from scratch according to defined objectives.
  • Profesional Independiente
    Senior Marketing Specialist
    Profesional Independiente Nov 2014 - Jul 2016
    Argentina
    🟡Develop content strategy for social media and blogs for 2 clients.🟡Lead work team in creating 2 websites using WordPress.Key Achievements: 🔸 Effective time and resource management as a freelance. 🔸 Organize year-end relationship event for 100 people for leading watch company.
  • Samsung Electronics
    Brand Manager (Mobile Phone Department)
    Samsung Electronics May 2011 - Oct 2014
    Argentina
    🟡Planning and development of comprehensive (360º) strategies for marketing campaigns, new product launches, and media plans.🟡Implementation and management of online activations coordinated with overseeing content creation on social media platforms (Facebook, Twitter, and Instagram).🟡Development of BTL activations for end consumers and coordination of the PR area.🟡Communication and promotion strategy for 3 exclusive brand shops of the company.🟡Development and implementation of exclusive promotion campaigns for retailers.🟡Organization of Events: Product launches for specialized press, influencers, and clients (Movistar, Claro, Personal, and retailers in Argentina).🟡Analysis and coordination of market research for campaign testing, consumer profile for our brand shops, influencer search, and new trends for specific new product launches.🟡Leading work teams with Media agency, advertising agency, BTL agency, and PR to achieve brand objectives.🟡Measurement and analysis of set KPIs for each campaign and launch.🟡Planning, coordination, and monitoring of the annual budget allocated to the department. Reviewing costs of actions.🟡Preparation of Reports for presentation to the LATAM Region.Key Achievements: 🔸 During my tenure, we successfully positioned Samsung as the No. 1 Brand Awareness in the Mobile sector, displacing Nokia, the leader at that time. 🔸 I led and coordinated a team of 3 people, managing 4 new mobile phone launches per year and organizing the 2 most important events annually for press and direct clients. 🔸 Management of an annual budget of USD 5 million, allocating resources among projects.
  • Samsung Electronics
    Trade Marketing Brand Manager (Mobile Phone Department)
    Samsung Electronics May 2010 - May 2011
    Argentina
    🟡Coordination of design and production of POP for at least 50 mobile phone products.🟡Management of POP stock and distribution for Argentina and Uruguay. 3 major mobile phone launches per year in campaigns lasting around 4 months.🟡Planning the design and production of shop displays according to the display needs of the Point of Sale.🟡Planning and adjustment of activities to the annual budget allocated to the department.Key Achievements: 🔸 Organizing the setup and implementation of 1 major annual activation stand at Unicenter shopping mall in Buenos Aires for 3 months to boost sales before Christmas. 🔸 Effective management of a budget of USD 700k per year while meeting sales objectives.
  • Sony Mobile
    Junior Brand Manager (Mobile Phone Department)
    Sony Mobile Jul 2007 - Apr 2010
    Argentina
    🟡Planning and developing 360º Advertising Campaign strategies and product launches in Argentina and Uruguay. Implementing activations on social media and BTL.🟡Designing the strategy and implementing activations and promotions in the top 3 shopping malls in Argentina and 10 high-traffic points of sale, alongside the Trade Marketing and Sales team.🟡Leading and designing press strategy in conjunction with the specialized agency.🟡Coordinating and leading teams with media agencies and advertising agencies.🟡Organizing and coordinating sponsorships of concerts and shows in collaboration with clients (Movistar, Claro, and Personal).🟡Planning and adjusting activities to the annual budget allocated to the department. Handling an approximate budget of USD 2 million per year.🟡Compiling reports for presentation to HQ company executives.Key Achievements: 🔸 Coordinating and leading teams with clients to organize promotional campaigns through sponsoring 2 major music concerts per year or the Cirque du Soleil show "Alegría".

Daniela Vattuone Education Details

Frequently Asked Questions about Daniela Vattuone

What company does Daniela Vattuone work for?

Daniela Vattuone works for Fashion Start Up

What is Daniela Vattuone's role at the current company?

Daniela Vattuone's current role is 🧬Driving Brand Success: Experienced Brand Manager leading marketing excellence | Marketing Digital Specialist | Lead cross agency teams | 360º Marketing Campaign Planning |🚀 Metrics and KPIs for Success.

What schools did Daniela Vattuone attend?

Daniela Vattuone attended Universidad Torcuato Di Tella, Universidad De Ciencias Empresariales Y Sociales, Tea Imagen.

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