I hold a BA in Graphic Design & Marketing with studies in psychology and films, and now lead Vader Studios, a consulting company that works with for-profit and non-profit companies.As a natural entrepreneur, at age 18 I started my first business to pay for my studies, but I also wanted to gather as much experience and knowledge as I could so after two years I decided to close down my business and took a job in a large company that I knew would give me experience and knowledge I would not be able to get on my own. I spent 3 years in that role perfecting my graphic design skills and learning everything about packaging, labels, and the printing industry, from what raw materials to use to the importance of distribution and product placement. Another experience I knew I needed was in a Publicity Agency so I could understand how they work and unveil the myths behind the publicity agency world. I was offered a job at one of the most recognized Publicity Agencies, Leo Burnett. Being part of this agency was a great experience, it took my professional career to the next level, and gave me a different perspective on what the publicity industry was at that moment. I left the company one year before I was due to finish my studies to allow me to focus all of my time on my final projects and thesis, and went on to graduate first of my class. Between 2007 and 2012 I was always involved in new projects outside of my regular job, working as a consultant, or starting new entrepreneurial ideas. By the end of 2014 after I finished my studies I had started to work with nonprofits and decided to work for myself offering services to the network I had created over the years, this allowed me to be part of big projects in different roles.  Always looking to the future, when I was in college I started Vader Studios with the goal of creating the first publicity agency that based their work on research and design thinking process. During my first years working as an independent contractor, I used my personal name for most jobs and Vader Studios only for the ones that required a team. By the end of 2017, I decided it was time to take Vader Studios to the next level and I focussed on getting more and bigger clients. I now lead Vader Studios and we work with international brands that trust in our work to help them expand their impact. I am currently supporting more than 15 organizations in both the commercial world and the nonprofit world, as a consultant and/or with content creation.