Daniel Chang Email & Phone Number

Singapore

Designed a model to simulate footballer performance as part of a ‘stock’ /football index game. Demand for a stock was simulated using neuro-linguistic programming approach to convert tweets about a a player into positive or negative sentiment scores.Developed a model to predict football scores using an ensemble of Random Forests, General Additive Modelling, and Boosting. The model predicted clean sheets with 80% accuracy and goal scorers with over 88% accuracy.Designed a web crawler to collect footballing statistics from various websites.

Developed in-house marketing database using Microsoft Access and MYOB software to track sales and customer data.Responsible for analyzing sales and operating trends, making recommendations based on findings, and reporting results to CEO.Revamped and designed company website, using a combination of Search Engine Optimization and content marketing to drive an over 500% increase in traffic.Wrote and editorialized over 20 case studies as part of an overall content marketing strategy.

Singapore

Developed an overtime payment system for plant technicians in Access/Excel using VBA. The new system led to a 70% reduction in complaints and processing errors at zero cost.Developed an automated reporting system in VBA to track KPIs and key HR metrics in the form of dashboards and weekly customized reports by Business Unit.Lead trainer and super user for SAP HR systems and database. Responsible for end-to-end data quality and validation.Tested over 300 Workday processes to identify defects and area of improvements. Responsible for getting management and employees on board with the new system across four work sites and 1900 employees by conducting a series of bi-weekly workshops.Produced training videos using Adobe Premiere and After Effects to support education efforts and engage stakeholders.

Singapore

Responsible for statistical analyses of survey results using SPSS.Consulted with lead researcher in the design of several surveys, including the 2014 NCSS manpower satisfaction survey.

Social Science And Marketing

Activities and Societies: Dean's List for Academic Year 09/10 SMU Merit Award (scholarship for excellent academic results) Top 10 in 2009.

A Levels