Beachfront is a video ad management platform for media and advertisers. At the convergence of digital video and traditional TV, we are the trusted source for transparent buying and selling of premium video inventory, and the only real-time solution for set-top-box VOD and OTT. The world’s largest media owners partner with us to build custom video advertising solutions so they can optimize yield and drive revenue across all screens. Similarly, global agencies and brands work with Beachfront to deploy premium video campaigns to maximize ROI.

FreeWheel’s superior end-to-end technology, premium marketplace, and best in market advisory services power the advertising businesses of the largest media and entertainment companies in the world, including AOL, DIRECTV, Fox, NBC Universal, Turner Broadcasting System and Viacom in U.S., and Sky and Channel 4 in Europe. My role consists of managing nearly all tier 1 DSP partners globally along with my Senior Director including strategy, upselling, technical troubleshooting, product consulting, legal, and detailed forecasting/analysis.• Increased revenue more than 300% YoY on assigned accounts for two years running• Manage global Tier 1 DSP partnerships including technical integration improvements & growing revenue• Created and update daily an 18 month, monthly forecast by DSP using historic and current trends as well as current pacing to goals that has been accurate to within 5%• Perform regular quarterly business reviews to analyze previous business and use the data to tell a story which sets the tone for the next quarter of business and improvements• Negotiate new deal IDs and curated inventory packages to grow revenue• Diligently analyze large data sets to discover opportunities and investigate issues affecting spends• Assist in on-boarding new DSPs including meeting with prospects to qualify them for integration• Managed roll out & testing of CTV/OTT for DSP partnerships including required DSP product updates• Conduct frequent log file analysis including bid request & response analysis as well as VAST/VPAID tags• Travel roughly 30% of the time to Europe and California for conferences and partner meetings• Work closely with product to create a demand side product road-map with business cases tied to revenue• CTV/OTT technical subject matter expert & up-to-date on OpenRTB specifications 2.1 - 3.0• Led a team of three Technical Client Services managers including training and managing escalations

StickyADS.tv‘s mission is help to premium publishers embrace programmatic video in a controlled, and totally transparent manner. With our Video Private Exchange solution, publishers can monetize their video content with trading desks, DSPs, ad networks and maximize their revenue.

Smaato is the leading global mobile RTB ad exchange helping mobile app developers and publishers increase ad revenues worldwide. As an industry pioneer and leader, Smaato provides Ads for Apps, and operates the leading RTB ad exchange and mobile ad optimization platform.In my role as Senior Manager, Demand Partners EMEA I am responsible for the 30+ demand partnerships in the EMEA region. In addition, I am Smaato’s Salesforce Administrator spending roughly a third of my time on Salesforce.► Hit all targets within threshold amount including several quarters of exceeding goals.► Lowered trafficking costs 25% by optimizing partner’s traffic allocations.► Rolled out our Native and Video products and managed the updates to Ad Network API connectors.► Mentored Junior Account Managers and helped train and support them.► Filled in for the Director of Demand EMEA with meetings, reports, and updates.► Responsible for all Salesforce processes including 150 users and for managing developer consultants. ► Managed a process that collects data from an external database, imports and mirrors that database in Salesforce, and pushs the data to the accounting software Netsuite automatically once a certain dollar amount per month is reached.► Created profiles from the ground up to increase instance security and better manage the users.► Oversaw the implementation of the service cloud including Email-to-Case functionality.

► Increased EMEA revenues over 100% year over year.► Directly managed Smaato's key demand partners across Europe, the Middle-East and Africa► Drove new business by identifying and acquiring new partners in EMEA► Represented Smaato at international events and company visits► First point of contact for all technical, financial and legal matters

Manage database form population allowing incoming financial advisors to prepopulate paperwork and email all of their clients with one button. This effectively minimizes a main obstacle for independent advisors to switch Broker-Dealers. Combined automatic email systems with surveys to integrate client feedback, applications for employment, and recruiting with the database.Optimize Salesforce “Opportunity” object to systematize recruiting procedures allowing recruiters to email recruits by simply dating different email specific fields which simultaneously track recruits through our transition process. This sends reminders and paperwork at different time periods automatically.Responsible for all mass email marketing campaigns with over 250,000 emails sent monthly which include developing emails with low likelihood of being classified as spam, testing email addresses to lower bounce rates, and uploading the results to the database. This method led to achieving more than 20% view rates at times.

Worked in a group of three to facilitate the merger of our firm and a portion of a broker dealer for a new joint venture. Including creating an intensive business plan.Helped the owner before negotiations understand exactly what outcomes are possible and which are most likely so that he could prepare responses.Created budgets along with profit and loss projections.Rebalanced client accounts and prepped all trades to bring the accounts back within the investment management agreements targets on file.Tracked down and corrected irregularities in client financial records.Created spreadsheets and helped set up a system that intuitively anticipates incoming cash flows from brokers.Created manuals for employees to learn how to use our software to easily accomplish tasks.Extensively trained on SalesLogix, Salesforce, and Schwab Portfolio Center.