Managed social media accounts and oversaw M+M social media content, from ideation to writing and conceptualizing. Reported on performance analytics and provided strategic recommendations to optimize engagement. Worked closely with Graphic Designers and Account Directors to understand and/or develop a creative vision. Stayed up to date with the latest social media trends to ensure the agency's platforms remain current. Proposed creative copy and concepts for both current and prospective clients. Crafted distinctive copy and consumer-facing content that is descriptive, accurate, on-brand, and tailored to diverse audience segments. Wrote copy for all agency projects and client projects as needed. Edit copy written by other students, such as blog posts, when necessary.Consistently updated the agency website with new images, team introductions and photos, copy, and more. Assisted in the refinement of previous and development of new case studies to be presented on the agency website and other new business or promotional materials. Attended weekly team meetings, leadership meetings, and client meetings, presenting materials and ideas as required.

Worked closely with the Group Account Director to manage administrative tasks. Assisted in coordinating activities aimed at enhancing agency culture, including but not limited to: alumni or guest speakers, non-work-related agency gatherings, and opportunities for personal and professional development. Prepared a weekly recap of project status updates, summarizing key developments and distributing the report to the entire team. Assisted with the internal review of internal documents and M+M branded content. Acted as liaison between faculty advisor and Group Account Director.

Served as Chief Photographer for Abilene Christian University's The Optimist newspaper. Managed a team of 7 photographers. Gathered list of weekly events, assigned photographers, and edited photographer galleries. Maintained several equipment closets and managed archival storage. Photographed sporting events, special events, and headshots.

Shot, edited, and uploaded daily photographs to the website. Filmed B-Roll, interviewed students/guest speakers, and edited packages. Captured content for marketing channels and created unique content for each social media channel.

Responsible for overall operation and maintenance of the Cook Creek Pool in Lone Tree, Colorado. Supervised staff through daily operations including programs and lessons as well as dealing with staff schedule conflicts and employee disciplinary measures. Completed daily reports (cash, inventory, and booking), ensuring the integrity of accounting books. Promoted and scheduled special events/after-hours rentals and managed/scheduled birthday parties. Maintained pump room integrity, basic diagnostics, and performed maintenance on pumps, boilers, chemical controllers and feeders (AcuTab and AcidRite). Managed patron relations, approached customers with a happy attitude, and dealt with frustrated patrons in a professional and compassionate manner. Maintained CPR, Lifeguard, Bloodborne Pathogens, and Epinephrine Autoinjector certifications.

Edited packages, broadcasts, and other projects. Created graphics for broadcasts. Operated Sony cameras, Ross Carbonite video switcher, Digico soundboard, and MA2 lightboard for productions. Managed different social media pages including YouTube, Instagram, and Facebook.