Daniel Darby Email & Phone Number

United Kingdom

London, Greater London, United Kingdom

As the marketing manager of Victory amplification I have been managing and implementing the brands strategic marketing initiatives while being involved in the day to day aspects of the companies marketing output. Some of the campaigns I have led includes a web site change and rebrand, multiple product launches and setting up our new London artist space. It's a fantastic brand where creativity and new ideas are embraced, the amps are great too!

London Area, United Kingdom

Freelance work for BMG creating content for multiple platforms such as YouTube, Facebook, Spotify and many more.

London Area, United Kingdom

Creation of a video for london band High Vis, this was something that was needed very quickly and I had just 3-4 images to work with. It was an exciting and fun challenge to work on this project.

London, United Kingdom

Jan 2015 - Nov 2019: Artist Relations and Marketing at Orange Amplifiers, LondonRole includes:- Oversee and support global marketing campaigns, including online and offline techniques such as new product launches and acquiring and converting customers through artist/band partnerships.- Forge relationships with artists and bands to promote Orange through online and offline channels. Artist signings range from micro- influencers / up-and-coming through to stadium level.- Provide content from idea to launch across all digital platforms to engage with Orange’s key segments. Examples of proven success include Orange’s YouTube growth in views by 61% since 2014 and subscriber growth of 180%.- Integral to website redesign to create easier customer conversion and conversion funnel analysis, using a test and learn approach to achieve a high conversion rate.- Keeping the company abreast of the current trends in digital marketing strategy. Using these techniques to then drive campaigns forward.

- Project management from build-up through to breakdown of all UK and European trade shows to ensure smooth running of the event and achieve maximum exposure.- Frequent reporting to USA-based head office with clear and concise reports on monthly artist and band outputs.

- Involved in the set up and data control of the companies music sales website, including stock management and order enquires - this gave me a very good understanding of the systems and processes of setting up an online business and the importance of stock control.- Helping with the set up and running ofthe companies retail outlet which included marketing the new venture through online social media advertising, as well as planning and implementing in-store promotions to drive business forward.- Due to my work effort and performance the initial two work experience placement was turned in to a permanent role.

Music Technology, Music

Event Management, Music Production, Songwriting, Performance.

A Levels

Art, Music Technology, History.