Direct all marketing efforts while leading a team of marketing and sales professionals.

Deceuster Digital is the culmination of all my skills and experience where I provide consulting, training, web design and other digital marketing services. It's a great balance of educating clients as well as building the tools they need, such as an optimized website, advertising campaign, or whatever else they need online.

Directed all marketing strategies and programs for the top independent real estate brokerage in Idaho while also providing strategic leadership for agents and teams.

Co-founded a nonprofit while coordinating with all stakeholders to introduce ball hockey leagues, tournaments, and camps to Southern Utah. I worked with city government and led the installation of an outdoor rink so that we had a facility to use for hockey. Official partner of USA Ball Hockey.

At Dixie Tech I directed the advertising and marketing communications for the college, created a strategic plan for messaging and media, and managed a marketing team that worked on graphic design, web development, videography, photography, social media, blogging and content marketing.Technical colleges are quite a bit different than traditional universities, and I enjoyed working closely with recruiting and student services to increase enrollment. Students at Dixie Tech receive incredible training and education in their specific fields, and I loved creating and sharing that message in the community. It was a great experience to work across all the departments to learn about different students, faculty, and industry partners and their stories. Creating a content marketing plan required a lot of planning and organization, which made it all the more rewarding to see it come to fruition. I left Dixie Tech in order to focus on launching a nonprofit and grow my own web design and development digital marketing agency.

I'm a tall (6'6"), slim man who has always struggled to find a basic t-shirt that actually fit my frame. I solved this problem in 2014 when I launched TallSlim Tees, an ecommerce apparel brand dedicated to helping tall, slim men like me find shirts that actually fit.I handled absolutely everything in regards to the operation. I designed the shirts, sourced the manufacturing, imported the products, set up a warehouse, handled fulfillment, built the website, and managed all online and offline marketing. Running this business gave me immensely satisfying opportunities and really helped me learn to validate strategies, effectively prioritize, and be highly analytical. Juggling all these roles required strong organizational skills, and I really loved every minute of it. I sold the business after being diagnosed with cancer. I had to focus on my treatments and I received a good, fair offer for the company. It was incredibly hard to let go of the brand I spent so long building, but it needed to happen so that I could prioritize my health.

I was in charge of the entire digital marketing team and all digital marketing efforts. My team consisted of 10+ employees who handled media planning and strategy, video and other media production, paid ads, search engine optimization, social media and affiliate sales. I also designed and laid out the new website with my team and the web development manager. Before being hired, Balance of Nature had outsourced much of the digital marketing work to an agency. I immediately evaluated the agency, uncovered several problems like wasted ad spend, and took everything over in house.Web traffic and sales dramatically increased during my time at Balance of Nature. It was a lot of fun to see such dramatic growth so quickly.

I handled various aspects of the Squatty Potty online marketing and sales strategies, including web design, PPC ads, SEO efforts, content marketing, social media and affiliate sales. I also oversaw our substantial Amazon Vendor account. And yes, I was there for the viral unicorn video and it was incredible to watch the brand penetrate pop culture the way it did.

After running most facets of the operation at Leadgenix, I knew I wanted to run my own digital marketing agency, which is why I founded Rankitecture.I directed all of the operations and marketing efforts for our various affiliate websites and digital marketing services. This included website design and creation, paid search marketing, organic search engine marketing and managing our affiliate network.Our collective web assets were the largest affiliate account of Icon Health & Fitness, one of the largest fitness equipment manufacturers in the world. I also managed their entire affiliate program and ran their SEO campaigns as well.

I directly managed and oversaw all of our Search Engine Marketing services for our clients. This put me in charge of our SEO team and PPC team as well as dozens of interns through a program I created with BYU.

The Department of Communications research lab is where undergraduate students would learn about statistical analysis and where graduate students and professors would input and analyze their data. I managed a team of four that supervised the comms lab and would take the lead on teaching the class and running data analysis as needed.

I started out as an advertising consultant selling print and digital advertising space in the school newspaper to local businesses. After 9 months I was promoted to student ad manager. In that role I hired, trained, coached and managed a team of 10 advertising consultants.

While attending BYU I worked in retail sales at the mall selling shoes, apparel and other merchandise. I was the top selling sales associate of our 1-2-3 program which consisted of three add-ons: socks, inserts and cleaner. I was offered the Assistant Manager position but turned it down to work for The Daily Universe.

This was my first job out of high school selling sports merchandise at our mall. I helped customers find what they were looking for, whether it was a hat, jersey, shirt, or other branded merchandise with their favorite team. I also assisted the manager in regularly altering the displays and layout of the store seasonally for each sport.