Daniele Rozzoni Email and Phone Number
As Chief Marketing & Business Development Officer at Knobs, a leader in the Italian blockchain and Web3 sector, I merge my passion for blockchain technologies, Web3 innovations, and the Sustainable Development Agenda 2030. My international business experience spans various markets and industries, guiding companies towards blockchain opportunities and sustainable growth.My career is marked by leading major Web3 projects, implementing Digital Product Passports, and ensuring compliance with the Ecodesign for Sustainable Products Regulation (ESPR). I excel in collaborative leadership and creative vision, driving cutting-edge Web3 marketing strategies and pioneering innovations in smart cities and multimodal mobility.With deep expertise in ESPR and extensive experience with Digital Product Passports, I focus on the strategic benefits these bring to industrial companies. My knowledge of Web3 technologies, competency certification, and engagement within Web3 communities positions me to lead transformative initiatives. I am a Community of Practice member in Cirpass-2.Interested in exploring the transformative power of Web3 and sustainable growth strategies? Let's connect and discover how we can innovate and succeed together.
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Membro Di Cirpass-2 Expert Working Groups E Community Of PracticeCirpass-2 - Digital Product PassportMilan, It -
Head Of Business DevelopmentKnobs Oct 2023 - PresentMilano, Lombardia, Italia -
General ManagerFondazione Nicola Bulgari Jan 2021 - Dec 2022Rome, Latium, ItalyThe Nicola Bulgari Foundation was established in 2020 by a member of the Bulgari family who founded the luxury jewelry brand Bvlgari with the objective to promote the understanding and preservation of American history of the first half of the 20th century, specifically the "golden age" of the automobile industry, cinema, and jazz music. Reporting directly to Nicola Bulgari and to the Board, I was in charge of defining and implementing the strategic plan to create a cohesive, long-term, and self-sustaining international entity to inspire future generations. -
Co-FounderCustomer 1St Feb 2017 - Jan 2021MilanoWe design and implement customer experience, digital transformation and management consulting.We have decades of experience in marketing, corporate strategy, customer experience, digital transformation, market research and analytics. This is why Customer 1st is uniquely positioned to help corporate leaders to make choices for growth through customer data and digital strategies that unlock competitive advantage. -
FondatoreKerete S.R.L. Feb 2014 - Jan 2017MilanoThe new customer’s buying process needs every day more and more information and high quality, transparent and comprehensive web marketing services. In particular, in the auto repair business the gap between customers’ demand for information and the poor market offer is widening every day. I founded KeRete to offer to the automotive market, with a particular focus on the auto repair market, a number of web marketing tools to help close this gap and let the professionals strengthen the relationships with their customers and prospects. The platform has been eventually sold to ACI - Automobile Club d'Italia.
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Managing DirectorQuattroruote Professional Jan 2007 - Jan 2014Rozzano - (Milan)Co-ordinated day-to-day operations of the business while developing effective strategies to quickly capitalise on market opportunities. Restructured processes and functions to eliminate cash drains and increase overall revenue. Built productive industry and cross-industry relationships to maximise revenue generation. Evaluated business activities and formulated relevant, cost saving, control, and process improvement ideas accomplish organisational objectives. • From 2007 and 2013, we have successfully doubled the turnover keeping the EBITDA percentage.• Launched the paper book "Dealer Used Quotations" to counteract the historical leader.• Founded the "Training Academy" and “Centre for Independent Studies for the auto repairers”.• Organised the area of "Business Intelligence" and “Auto repair quotations online services”.• Implemented the Auto Repair Business Unit and the project “Technical Classification”. -
Marketing Manager - Western EuropeIveco Nov 2004 - Dec 2006Torino, ItaliaReturned to the corporate HQ of this €9bn automotive leader when promoted to mastermind a key aspect of the new global marketing strategy sponsored by the company CEO with the objective to transform a group of disparate international divisions into a cohesive global marketing and customer-oriented organisation;Shifting the Marketing paradigm: the responsability encompasses Strategic & Operational Marketing Co-ordination, Market Analysis & Forecasting and Market Research; approves all marketing investments and re-allocates resources between markets where necessaryEstablished regular, intensive programme of discussions on profitability, stock trends & pricing patterns with Company General Managers and their Marketing Directors; presents a regular flow of recommendations to the Sales & Marketing Vice President and twice per month a Market & Business review to the Iveco CEO -
Marketing & Product ManagerIveco Benelux Feb 2004 - Oct 2004Brussels Area, BelgiumUnlocking the potential for growth: despite operating in one of the largest markets for commercial vehicles, this operation had consistently failed to realise its potential; a personal request for a market-based, hands-on development role was rewarded by being given responsibility for all Marketing & Product activities for Heavy Trucks & Vans across the three Benelux countries- conducted the territory’s first ever market research and demonstrated the fallibility of the perceived local wisdom that “price is king”; proposed long term strategy to invest in brand image as a sustainable approach to increasing market share to an acceptable level -
Sales & Marketing Manager - Light Commercial Business UnitIveco Spa Jun 2001 - Jan 2004Turin Area, ItalyIntroducing the long term vision: invited to join Iveco by ex-IFAS CEO; reported to Head of Commercial Operations for this €1.8bn division and managed the activities of over 20 Head Office & field-based personnel; whilst business results looked good for the immediate future, quickly identified the need for a radical appraisal of long term strategy- obtained executive sanction to invest in brand promotion; revised the Daily van brand, price positioning and long term vision; developed new strategy for division’s maintenace & repair business; organised launch of several new models via a 5-month, multi-lingual, pan-European roll-out involving 100 journalists and 3500 dealers & sales staff - due to previous Far East experience (see below) appointed as interface between Iveco HQ and the Chinese JV partner, reporting to the Commercial VP -
Sales & Marketing DirectorIfas Gruppo Spa Mar 2000 - May 2001Turin Area, ItalyRe-shaping a sector: approached by an investment bank that financed a revolutionary project to revitalise the inertia-laden automobile distribution sector- prime mover in fundamental shake-up of a whole series of business processes for a variety of Ford, Jaguar, Opel & Mazda businesses. Formed buying consortia; in partnership with Quattroroute Professional, developed extremely innovative, web-based dealership management tool which is currently market leader in Italy.
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E-Business ManagerHenkel Italia Nov 1998 - Feb 2000Milan Area, Italy• Leveraging the internet: appointed to this position due to long-standing reputation for e-awareness; tasked with the Detergent Division Direct Marketing programme for this €10bn sector leviathan- proposed & developed the concept to exploit DonnaD magazine’s 1.5 million circulation and the company’s 2 million-strong database in order to dramatically increase customer interaction; the result was a dynamic, easy-to-use tool giving consumers swift responses to queries and delivering a live cutomer test bed for the business; the site won an award as best Italian site in its category -
Marketing ManagerHenkel China Detergents Jan 1998 - Oct 1998Beijing City, China Daunting - yet stimulating: responsible for all international brands and new projects across 4 Group JVs in this amazing country with its enormous scale and fantastic pace of change; managed 11 staff including 6 Product Managers; role had an inspirational combination of broad autonomy and great complexity; reported to both the China Detergents General Manager and the President for Asia-Pacific- highly motivated by the sense of business frontiering: very little information or precedent combined with a complex cultural backdrop and the need to devise strategies, policies, tactics & processes from a standing start whilst identifying and setting up all aspects of infrastructure, hiring staff etc- recruited Trade Marketing team & galvanised work of all advertising agencies for Wipp brand relaunch, a vital cog in confirming Henkel as the largest & fastest-growing international detergent company -
Senior Brand ManagerHenkel Italia Jan 1997 - Dec 1997 Awards add credibility: originally invited to join Henkel by an ex-Benckiser marketing colleague and given responsibility for Vernel Fabric Softener, the 2nd largest company income stream with revenues of over 33m - project leader for development of flanker product (launched in Italy and then rolled out across Europe) which gained 2.4% market share in first 3 months & won a Group Marketing Innovation trophy; re-launched Vernel Mini with new design, bottle sizes, carton/display and flanker, again winning market share plus a prestigious packaging award -
Senior Brand ManagerReckitt & Colmann Feb 1996 - Dec 1996Brand Manager of Glassex, one of the company’s key brands with sales of over €16m: highlights included spearheading a total brand relaunch and as Project Leader, instigating a strategic product innovation for all European multi-purpose cleaning brands which has subsequently been applied worldwide -
Brand ManagerBenckiser Nov 1991 - Jan 1996Rapidly progressed at Benckiser from trainee to Regional Key Account Manager then Brand Manager: highlights included generating up to 15%, 20% & 25% market share increases for some of their biggest brands, an extended secondment to a pan-European private label project being conducted by McKinsey and being offered a position with them on completion of military service in 1993
Daniele Rozzoni Education Details
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Marketing -
Blockchain Master Lab -
Liceo Scientifico Gian Battista VicoLiceo Scientifico Gian Battista Vico - Corsico (Mi)
Frequently Asked Questions about Daniele Rozzoni
What company does Daniele Rozzoni work for?
Daniele Rozzoni works for Cirpass-2 - Digital Product Passport
What is Daniele Rozzoni's role at the current company?
Daniele Rozzoni's current role is Membro di CIRPASS-2 Expert Working Groups e Community of Practice.
What schools did Daniele Rozzoni attend?
Daniele Rozzoni attended Università Commerciale 'luigi Bocconi', The Future School | Ateneo Impresa, Liceo Scientifico Gian Battista Vico.
Who are Daniele Rozzoni's colleagues?
Daniele Rozzoni's colleagues are Federico Dazzan, Marco Cervi, Pietro Attardi, Davide Termite, Ippolito Fiori, Samir Vimercati, Denis Lupsac.
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