Dan Rouse Email & Phone Number

Phoenix, Arizona, United States

• Drove profitable services business through discovery and development of joint opportunities that ultimately enable customers to realize the full benefit of their Microsoft Azure, Modern Work and Security solutions.
• Leveraged and prioritized customer engagement programs to drive services business related to GenAI, Cloud Migration, Power Platform, Copilot and E5 security solutions.
• Presented evolving capabilities to Microsoft senior leadership and sales teams.
• Captured and… Show more Drove profitable services business through discovery and development of joint opportunities that ultimately enable customers to realize the full benefit of their Microsoft Azure, Modern Work and.
• Captured and shared qualified co-sell opportunities across the US East Region. Show less

Tempe, Arizona, United States

• Responsible for directing all marketing efforts across the US Financial Services sales organization.
• Directed first and third party events to demonstrate thought leadership, acquire new leads, and strengthen existing customer relationships.
• Created 2021 Envision Forum that reached over 600 targeted Business Decision Makers with thought leadership content.
• Created Women in Financial Services: Data Science and Analytics Leadership event that reached an audience of 1000+ customers.… Show more Responsible for directing all marketing efforts across the US Financial Services.
• Created Women in Financial Services: Data Science and Analytics Leadership event that reached an audience of 1000+ customers. Built on-going series to maintain momentum. Show less

Tempe, Arizona

• Plan, budget and execute the US marketing strategy for Insurance
• Built digital campaigns targeted to select titles and companies that drive new business and enhance brand loyalty
• Initiated Microsoft's participation at InsureTech Connect, the pre-eminent insurance technology event in the world to demonstrate thought leadership across multiple panels and customer engagements including an.
• Planned first and… Show more
• Planned first and third-party event participation in collaboration with partners and influencers that promote industry priority scenarios. Develop strategy, author customer-facing content, create and moderate.
• Received USM&O Champions award for customer obsession. Built innovative Modern Workplace experience to enable leading insurance customer to bring new analytics platform running on Azure to its vast Credit Union.

Tempe, Arizona

Drove marketing initiatives for West Region CTM (mid-market commercial segment) that enabled the district to meet and exceed revenue, scorecard, customer satisfaction and other key performance indicators.

Tempe, Arizona

• Strategized and collaborated with selected ISV, NSP and LSI managed partners to drive customer adoption of innovative technology in the southwest district.
• Drove strategy and execution for area partner briefings and customer roadmap events.
• Measured partner performance against ROI and scorecard metrics and provided additional investment, Best Practices and corrective action strategies to maximize partner portfolio results.
• Created a comprehensive and integrated marketing plan… Show more Strategized and collaborated with selected ISV, NSP and LSI managed partners to drive customer adoption of innovative technology in the southwest district.
• Created a comprehensive and integrated marketing plan that exceeded pipeline, revenue, scorecard, and customer/partner satisfaction metrics.
• Led the development and execution of integrated marketing plans for individual Managed Partners with the key focus on driving thru partner marketing to achieve net new pipeline generation and revenue conversion.

Scottsdale, AZ

Create and execute marketing campaigns targeting the B2B and Industrials markets (High-Technology, Automotive, Industrials, Metals, Aerospace and Defense). Lead initiatives including live events, content syndication, email campaigns, webinars and sponsorships. Work closely with sales team to execute the Americas marketing plan. Leverage marketing programs.

Scottsdale, Arizona

Directed all marketing efforts for the Educational Services Division; promoting TIENET special education case management, instructional management, and response to intervention software to K12; Higher Education solutions for facilities and administrative (F&A) consulting and effort reporting systems; Medicaid claiming programs; and partner programs..

Scottsdale, Arizona

Directed field marketing operations for leading education company providing digital curriculum solutions for preK-12. Created and executed integrated marketing campaigns supporting four core curriculum products that generated new business and expanded business in existing accounts. Managed regional marketing budget to optimize return through gaining.

Tempe, Arizona

Directed marketing campaigns for IBM, HP, Compaq, Cisco Systems, Cabletron/Enterasys, JD Edwards and BMC Software. Responsible for planning and executing $2.5 million annual Compaq co-op marketing budget. Created Server Consolidation Sales Guide for nationwide sales team. Conducted ROI analysis on all marketing campaigns. Designed incentives for sales.

Greater Boston Area, Massachusetts

Responsible for sales, profitability and market share of printing and seasonal products through the creation and implementation of marketing plans targeted to two-tier dealer market. Led project teams composed of finance, purchasing, advertising, sales, and customer service. Developed marketing plans for diverse dealer markets: computer retailers, systems.

Mba, Management

Activities and Societies: Dean's List; Marketing Internship with Rural/Metro MBA

B.S., Marketing

Activities and Societies: Dean's List; Baseball