Daniel Lentz, M.S. work email
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Daniel Lentz, M.S. personal email
Hi 👋 I'm Daniel. Let's cut to the chase. Here's the need-to-know:⭐️ I am a marketing professional with almost a decade of technical and agency experience across different verticals including healthcare, leadership, manufacturing, and SaaS⭐️ Working with a $200,000 tradeshow budget, I brought in 73 leads with $30M potential ⭐️ I grew all of our social metrics: Impressions +136% YoY, Engagements +340% YoY, Engagement Rate +86% YoY and +200% over industry average 👌⭐️ Brand ally where I generated $40 MILLION worth of leads through email campaigns, paid media ads, and website managementDo you prefer the long version? Enjoy ☕️:As a seasoned and forward-thinking marketing professional, I bring a wealth of expertise to the table. My track record speaks for itself – I've consistently crafted and implemented marketing strategies that yield substantial boosts in revenue. By prioritizing the cultivation of tailored content with precise messaging along with placing value and focusing on my proficiency in cultivating relationships, I've consistently achieved remarkable outcomes. My drive stems from a profound comprehension of customer desires and journeys. This, combined with my adept grasp of marketing psychology and the art of storytelling, empowers me to conceptualize and carry out all-encompassing marketing initiatives with precision.I possess the "X" factor. This quality is manifested in my ability to transcend conventional thinking, consistently devising ingenious approaches to engage with audiences. During my collaboration with a SaaS company struggling with minimal market presence, I engineered a strategy that offered five customers a money-back guarantee, while they were to delve into the product's exceptional features. In return, these clients provided us with impactful video testimonials and other content used for our inbound marketing efforts.Being someone who truly flourishes in dynamic, high-speed settings, I find immense satisfaction in working alongside diverse, cross-functional teams, with a special fondness for collaborating with sales units. My blend of creativity and meticulousness empowers me to sculpt captivating messaging and content that deeply connects with consumers. Constantly driven to push boundaries and refine processes, I maintain an unwavering commitment to innovation and enhancement. This drive is matched by my fervor for keeping a finger on the pulse of industry trends and cutting-edge technologies, ensuring that I remain well-versed in the latest developments.
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Marketing StrategistSmartbug MediaUnited States -
Senior Digital Marketing ManagerMyhardwired Jul 2024 - Present- Spearhead a comprehensive website redesign focused on optimizing user experience and aligning with cutting-edge digital standards, enhancing conversion potential and engagement paths- Architect and execute robust inbound marketing strategies, including high-impact blog content and targeted social media campaigns, designed to drive audience acquisition, nurture engagement, and boost brand loyalty- Develop and implement advanced SEO strategies that significantly elevate search visibility, increase organic traffic, and secure top rankings for high-value industry keywords, positioning the brand as a thought leader- Amplify brand authority and lead generation through integrated digital initiatives, focusing on building long-term, high-value relationships with target audiences- Design and implement a sophisticated data infrastructure for end-to-end reporting, enabling dynamic tracking and in-depth analysis of key metrics across content channels, driving data-informed optimization and continuous improvement of inbound efforts -
Senior Field Marketing ExecutiveParcel Perform Oct 2023 - Feb 2024Singapore, Singapore, Sg- Developed and executed a Digital Marketing Strategy, incorporating a detailed audit and reimplementation of HubSpot, leading to a 15% increase in marketing efficiency and a 10% boost in lead generation within the first quarter.- Successfully repaired strained relationships with key clients, restoring confidence and re-engaging three major accounts, which contributed to a 5% uplift in client retention rates.- Directed the creation and distribution of several client press releases, enhancing brand visibility and contributing to a 20% increase in top-of-funnel leads.- Led the organization and execution of three major events aimed at top-of-funnel lead generation, resulting in a 25% growth in event-generated leads and a 10% improvement in lead conversion rates. -
Marketing StrategistSmartbug Media Jun 2023 - Jul 2023Newport Beach, California, UsSmartBug Media® is a full-service digital agency that drives revenue growth through demand generation, revenue operations, e-commerce marketing, and paid media. For more than 10 years, SmartBug Media has helped businesses increase qualified leads, close customers, and enhance the reach and loyalty of their brands.As HubSpot’s 2021 North America Partner of the Year, SmartBug® is one of its top-performing, elite global solutions partners as well as an Elite Master partner of Klaviyo. -
Marketing SpecialistItw Hartness Oct 2021 - Jun 2023Greenville, South Carolina, Us- Act as functional lead in CRM program (Pardot, a Salesforce Product) participating in end-to-end business process analysis / design across different product verticals including messaging, targeting, and retargeting creating 4K+ leads- Serve as brand advocate by curating, editing, and strategically delivering content including comprehensive product portfolios (20 products), hi-res pictures & and videos, 20+ paid digital and print media ads (1M+ Impressions, 6K+ Engagements, 100+ Leads), 2 technical brochures, and website content and management (45K Active Users and 500+ Leads with $41M potential, 250 New Parts Accounts on E-Commerce site with $1M in revenue)-Develop hyper-targeted social media plans that align business objectives and returns focusing on awareness with all organic growth leading to 150K Impressions (+136% YoY), 25K+ Engagements (+340% YoY), with an engagement rate of 16% (+86% YoY and +200% over industry average)- Manage tradeshow business plan; content creation for booth including booth graphics, product simulations, sales tools, and videos, lead internal communication and schedule meetings for team of 30, monitor $200K+ tradeshow budget, plan and execute email and social media campaigns, project manager for logistics surrounding equipment completion, hotel bookings, shipping of equipment, tradeshow registration, and responsible for 73 leads with $30M potential- Create effective and holistic dashboards, Data Studio and Google Analytics, for social media, and website analytics for quarterly reports to senior leadership -
Assistant Media PlannerRain The Growth Agency Feb 2021 - Aug 2021Portland, Oregon, Us- Responsible for multiple clients and their respected campaigns with over $10M in media spend- Monitor daily reports and implement / coordinate changes to in-flight campaigns to maximize effectiveness and efficiency of KPIs - Utilize analytic, media planning, and targeting tools such as CommsPoint, Consumer ID, Kantar, Nielson Answers, Nielson Impact, Tracker, and YouGov to manage direct response marketing campaigns- Engage in the delivery of weekly results directly to clients- Collaborate with cross channel departments to ensure accuracy and timeliness of client reports- Create media plans from analytical and historical data along with current viewership trends -
Marketing And Business Development ConsultantLeaders Advantage, Llc Oct 2018 - May 2019Columbia, Us- Specialized in the personal alignment of individual leaders, their teams, and the entire organization through a revolutionary behavioral profile (MyHardWired) - Taught team-based seminars throughout the Hilton Head area to build brand equity, encouraged healthy work environments, motivated employees, and increased work efficiency and productivity - Coordinated and executed internal communication initiatives, managed all social media platforms, attracted our target market, and raised brand awareness for the organization -
Marketing And Community Education SpecialistMemory Matters Oct 2014 - Oct 2018- Spearheaded a global initiative called the Purple Angel Project to create one of the first Dementia Friendly Communities in America by training local businesses and organizations to meet the needs of aging population- Successfully trained over 2,000 employees and 90 businesses in the Hilton Head Bluffton area- Audited existing social media channels; implemented new strategies; maintained all social media activity including content creation and ad campaigns (paid and unpaid) with over 270K impressions and 13.4K clicks, with a follow / unfollow ratio of 33:1 in the first 18 months- Responsible for content creation of all external marketing tools and delivery to physicians, healthcare professionals, and hospitals via email campaigns, cold calls and scheduled call plans which increased referrals by 50% in the final year- Evaluated ad spending for paid strategies; monitored key metrics including reach, engagement, and follower growth for all social platforms; provided conclusive reporting summaries monthly for our key internal and external stakeholders
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Legislative InternUnited States Senate May 2014 - Jul 2014Washington, District Of Columbia, Us- Managed and implemented communication from constituents regarding pressing policy issues to be presented directly to the Senator. - Conducted research on legislative proposals and assisted in writing correspondence relating to international affairs, defense, and judiciary issues.- Attended congressional hearings and composed memos designed to inform legislative staff on their respective policy issues. -
Building Supervisor At Hendrix Student CenterClemson University 2012 - 2014Clemson, Sc, Us- Managed a staff of 25 and scheduled staff for weekly desk operations.- Served as the external liaison with customers for event planning.- Prepared rooms for meetings and other events. - Assisted in hiring full time and part time employees. -
College StaffPine Cove 2009 - 2009Tyler, Tx, Us- Served as a counselor and mentor for children ages 6-15.
Daniel Lentz, M.S. Skills
Daniel Lentz, M.S. Education Details
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Clemson UniversityMarketing -
Clemson UniversityEnglish Literature Emphasis
Frequently Asked Questions about Daniel Lentz, M.S.
What company does Daniel Lentz, M.S. work for?
Daniel Lentz, M.S. works for Smartbug Media
What is Daniel Lentz, M.S.'s role at the current company?
Daniel Lentz, M.S.'s current role is Marketing Strategist.
What is Daniel Lentz, M.S.'s email address?
Daniel Lentz, M.S.'s email address is dl****@****dia.com
What schools did Daniel Lentz, M.S. attend?
Daniel Lentz, M.S. attended Clemson University, Clemson University.
What are some of Daniel Lentz, M.S.'s interests?
Daniel Lentz, M.S. has interest in Children, Civil Rights And Social Action, Politics, Education, Disaster And Humanitarian Relief, Human Rights.
What skills is Daniel Lentz, M.S. known for?
Daniel Lentz, M.S. has skills like Public Speaking, Marketing, Nonprofits, Community Outreach, Experienced Speaker, Highly Motivated Self Starter, Teamwork, Detailed Organization, Advertising, Highly Detail Oriented, Friendly Personality, Social Media Marketing.
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