Daniel Forero

Daniel Forero Email and Phone Number

Managing Partner @ Multiplied
United States
Daniel Forero's Location
Miami, Florida, United States, United States
About Daniel Forero

My journey has been one of constant learning and adaptation, especially in the last four years, deeply immersed in the Web3 space. Even though I have over nine years in marketing and business development, these past years have been the most rewarding in my career.My passion for blockchain technology goes beyond its mechanics; it's about the stories it can tell and the doors it opens. As an ex-founder and advisor to over 50 startups, brands, and companies worldwide, I've learned that at the core of every technological advance is a human story waiting to be told.These past years, I've had the unique opportunity to create compelling narratives and helped in different marketing aspects for industry leaders, from ByBit, Solana, and Binance to Cointracker, Aleph.im, Cyberconnect, and Smart Token Labs. I aim to bring clarity and engagement to complex concepts. I have also collaborated on Web3 projects with icons like Quentin Tarantino, Doja Cat, and Jennifer Esposito. It has been more than a marketing venture—it's been about creating a dialogue between tech and mainstream audiences.

Daniel Forero's Current Company Details
Multiplied

Multiplied

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Managing Partner
United States
Daniel Forero Work Experience Details
  • Multiplied
    Managing Partner
    Multiplied
    United States
  • Capa
    Chief Marketing Officer
    Capa Apr 2024 - Present
    United States
    I lead Capa's marketing efforts, crafting strategies that enhance brand's market presence, drive user acquisition, and foster customer loyalty. This role oversees all marketing operations, setting long-term goals, and ensuring alignment with the company's strategic vision. — Capa is an interoperability protocol that connects Latin American fiat and blockchain. Allowing wallets, protocols, dApps, and others to seamlessly operate in LATAM.
  • Capa
    Marketing Advisor
    Capa Oct 2023 - Apr 2024
  • Multiplied
    Managing Partner
    Multiplied Jul 2024 - Present
  • Multiplied
    Marketing Director
    Multiplied Sep 2023 - Jun 2024
    I led the marketing team. I oversee the strategies and have implemented a data-driven approach to executing marketing strategies for the company’s clients.
  • Multiplied
    Strategy Manager
    Multiplied Aug 2022 - Aug 2023
    Remote
    As Strategy Manager at Multiplied, I developed data-driven strategies to drive growth and success for our clients and the agency. I brought a forward-thinking approach to my work and effectively communicated complex ideas and campaigns clearly and concisely.
  • Multiplied
    Digital Marketing Strategist
    Multiplied Jan 2022 - Jul 2022
    Remote
    Led the creation of strategies for reputable Web3 projects and celebrities who ventured into Web3.
  • Multiplied
    Content Specialist
    Multiplied Aug 2021 - Dec 2021
    Created, executed, & optimized content strategies for clients to strengthen their digital presence and build their communities.
  • Direct Marketing & Comms
    Co-Founder
    Direct Marketing & Comms Nov 2023 - Present
  • Ryton
    Digital Strategy & Marketing Advisor
    Ryton Jun 2021 - Sep 2021
    United States
    I advised the company and its verticals on digital marketing strategies.
  • Acanof Startups
    Digital Marketing & Strategy Advisor
    Acanof Startups Mar 2021 - Aug 2021
    Colombia
    I advised the company and its clients on goal-oriented digital marketing strategies.
  • Partners Academy
    Digital & Caribbean Expansion Consultant
    Partners Academy Oct 2019 - Aug 2021
    Bogotá D.C. Area, Colombia
    I was in charge of the company's expansion in the Caribbean market. I led the customer acquisition strategy mainly in the Dominican Republic and Puerto Rico.
  • Fj Group
    Co-Founder / Digital Strategy Director
    Fj Group Jul 2018 - Jul 2021
    Bogotá D.C. Area, Colombia
    FJ Group Agency was born from listening to the needs of medium and small businesses to grow and not having a large budget to hire digital marketing agencies, FJ Group was a digital agency that specialized in digital marketing services, from strategy creation to attracting potential customers, and teaching these strategies. We registered a monthly growth oscillating between 5% and 15%.
  • Rocketplace Accelerator
    Business And Marketing Mentor
    Rocketplace Accelerator Jun 2019 - Oct 2019
    Bogotá D.C. Area, Colombia
    I advised 10 companies in effective and personalized digital marketing strategies for each one of them, achieving at the end of the cycle that each company had a clear marketing plan and ROI strategy.
  • Directv Latin America
    Influencer Marketing Advisor
    Directv Latin America Jan 2018 - Nov 2018
    Bogota,D.C., Capital District, Colombia
  • Rappi
    Growth Advisor
    Rappi Feb 2018 - Aug 2018
    Colombia
  • Alojapp
    Founder & Cmo
    Alojapp Jan 2016 - Apr 2018
    Bogotá D.C., Colombia
    After creating a robust brand, we managed to position it at the top of the mind of our clients and leads, I took the company from 0 clients to more than 300 in Latin America combining digital marketing strategies, BTL, and sales in an environment suitable for the exponential growth of the company. Additionally, we raised 3 investment rounds, 1 local and 2 foreign.
  • Neoset Design Inc.
    Sales Marketing Manager
    Neoset Design Inc. Aug 2013 - Dec 2014
    Brooklyn
    I came to this position after the marketing and sales department in the company was just created, so my challenges were big. Neoset was a traditional company that achieved very good positioning in the decade of the 90s in its market (photography sets for large brands) but stagnated in the digital era. My biggest achievement was to make the company double its turnover through digital marketing strategies focused on B2B (email marketing, blogs, among others), complemented by a sales department in my charge.
  • Neoset Design Inc.
    Sales Advisor
    Neoset Design Inc. Aug 2012 - Jul 2013
    New York, New York

Daniel Forero Skills

Sales Sales Management Customer Acquisition Customer Relations Bilingual Communications Graphic Design Strategic Planning Business Strategy Team Leadership Negotiation Marketing Marketing Strategy Project Management Business Development

Daniel Forero Education Details

Frequently Asked Questions about Daniel Forero

What company does Daniel Forero work for?

Daniel Forero works for Multiplied

What is Daniel Forero's role at the current company?

Daniel Forero's current role is Managing Partner.

What schools did Daniel Forero attend?

Daniel Forero attended The Wharton School, Harvard Extension School, Harvardx, City University Of New York.

What are some of Daniel Forero's interests?

Daniel Forero has interest in Technologies, Photography, Sports, Sales, Maths.

What skills is Daniel Forero known for?

Daniel Forero has skills like Sales, Sales Management, Customer Acquisition, Customer Relations, Bilingual Communications, Graphic Design, Strategic Planning, Business Strategy, Team Leadership, Negotiation, Marketing, Marketing Strategy.

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