Daniel Felipe Serna Borda Email and Phone Number
Bilingual professional, focused on data analysis, with experience in data analysis and administration, emphasis on marketing, consumer behavior and decision making through data modeling. Laboral competences based on results, achievement and detail orientation.
Publicis Global Delivery (Pgd)
View- Website:
- pillowpartners.co.uk
- Employees:
- 4319
-
Senior Data AnalystPublicis Global Delivery (Pgd)Bogotá, Bogota, Co -
Data AnalystPublicis Groupe May 2023 - PresentBogotá- Create measureable online and offline campaign objectives and key performance indicators- Determine campaign data and tracking requirements- Manage measurement systems for data capture and reporting.- Ongoing analysis to ensure the timely adjustment/optimization of campaigns. -
Account Manager - L2Publicis Groupe May 2022 - May 2023Colombia- Complete trafficking process in Video, Social and Radio campaigns.- Campaigns and data QA pre and post-live. -
Financial AnalystNielsen Mar 2021 - Jun 2022Bogotá, Colombia- Relación con proveedores, responsable del análisis y manejo dedatos.- Recepción y registro de facturas a través de la plataforma SAP.- Proyección del presupuesto de las compañías según el capitaldisponible. -
Data AnalystGrupo Mensajes De Vos Sas Jun 2020 - Mar 2021Bogotá, Colombia- Debugging, arrangement and analyzing databases of more than five hundred thousand (500.000) records sent by the customer for monthly use.- Extracting Data in SQL to prepare and deliver reports in Power BI according to the monthly KPIs.- Using macros in Visual Basic (Excel) to constantly optimize the processess of the company and reduce the time of managing them. -
InternCemex Colombia S.A Jun 2019 - Dec 2019Bogotá D.C., Colombia- Management of databases according to the requests for orders and vendor purchase orders to do the proper follow up.- Provide advice and support to suppliers with the process purchase and order requests.- Support buyers and negotiators in everything concerning the daily purchasing work. (Data analysis, quote, compare orders, generate purchase orders and send to supplier) -
Data AnalystGrupo Descala Sas Jan 2018 - Apr 2019Bogotá D.C., Colombia- Database management with inventory of international and national magazines.- Management and analysis of organic KPIs.- Analysis of guideline KPIs (CPM, CPC, CPA).- Financial metrics through Visual Basic models.
Daniel Felipe Serna Borda Skills
Daniel Felipe Serna Borda Education Details
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Finanzas, Mercadeo, Emprendimiento
Frequently Asked Questions about Daniel Felipe Serna Borda
What company does Daniel Felipe Serna Borda work for?
Daniel Felipe Serna Borda works for Publicis Global Delivery (Pgd)
What is Daniel Felipe Serna Borda's role at the current company?
Daniel Felipe Serna Borda's current role is Senior Data Analyst.
What schools did Daniel Felipe Serna Borda attend?
Daniel Felipe Serna Borda attended Pontificia Universidad Javeriana.
What skills is Daniel Felipe Serna Borda known for?
Daniel Felipe Serna Borda has skills like Microsoft Excel, Responsabilidad, Sap Netweaver.
Who are Daniel Felipe Serna Borda's colleagues?
Daniel Felipe Serna Borda's colleagues are David Torres, Carlos Ruiz, Kevin Nuñez Aguilar, Kony Redondo Salas, Sebastien Baya, Paulina Gąstoł, Jaime Alberto Ramirez Cantor.
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