In my current role I oversee brand asset management, document reference files and ensure overall branding unity. I have developed cohesive asset libraries for use across all packaging, labels, and IFUs. My responsibilities include overseeing projects managed by other department staff, such as content strategies, website development, market research, and data analysis. I currently support these projects, providing guidance and feedback whilst ensuring they meet deadlines. Additionally, I report priorities and objectives to C-Suite members, Directors and department managers.I have played a significant role in building the department, having been heavily involved in the last three recruitments. I am responsible for first-stage interviews and vetting CVs, and I work alongside the Marketing Director to conduct second-stage and final interviews in person.

As a Graphic Designer at Timesco, I designed literature, created social media content, made web edits, and developed packaging. I ensured all packaging, IFUs, and labels met regulatory requirements by collaborating with regulatory teams. This role refined my design skills and ensured compliance and visual appeal for Timesco’s assets.

Since 2015 I have worked with a plethora of clients to achieve multiple outcomes in many areas, including; Web design, Branding Solutions, Leaflets, T-shirt design, Brochures, Business Cards,Letterheads and more. I have learned to work with the client from start to finish, to present proposed outcomes, create and maintain client relationships, as well as working to tight dealines.

Approached in 2016 to assist with the creative design for a dedicated American wrestling podcast studio. I helped to create and establish their branding for a new podcast on the platform and continue to provide design for episode promotion and merchandise.As well as general designs for merchandise such as t-shirts.

Brought in to lead the branding implementation for Partbusters, a fast growing start-up, automotive car parts retailer. Working with the CEO’s and Director’s to ensure the brand image is maintained throughout the web build as well as the social assets. Holding weekly meetings with Director’s to discuss web design implementation and workshopping any ideas. Also responsible for the designing of several in development platforms’ and wireframes. Including an entertainment platform aimed at car enthusiast, with the focus of educating through entertainment. For example a weekly challenge for a celebrity to upgrade a car for track testing, using partner brands.

Established entertainment company, supplying products for weddings and corporate events. As Co-Founder, I established the creation of the brand, from initial concept to execution. This included: designing & creating of the website, as well as content creation for digital channels, including social media and printed promotion. We offered bespoke designs for tailored events, such as custom photobooth frames and pod branding, for our photobooth service.

Responsible for client pitch presentations, creation & execution of promotional campaigns, preparing print files, designing social assets for digital and print usage, and working with leads to execute client requirements.I worked closely with my senior designer who guided me to many pitch successes.

Responsible for the planning, creation & execution of promotional campaigns:Printed Materials | Signage | Social MediaWorking closely with the owner to ensure all targets were met as well as confirming projects were being completed on time.