More than 12 years all-round marketing experience in luxury industry!
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President 总裁ZhemarkShanghai, China -
President 总裁Zhemark Apr 2016 - PresentShanghaiEvent / Media / Design for international luxury brands and overseas/domestic properties. What's special about Zhemark? CRM and luxury brands crossover/co-branding events organize. The traditional PR agency is your marketing team, but Zhemark is your Marketing and Sales Team! -
Head Of Marketing & CommunicationStefano Ricci S.P.A. Aug 2014 - Apr 2016China, ShanghaiStefano Ricci is Italian premier luxury brand. Marketing & Communication Manager Responsible for: - Marketing events : Event annual plan and execution for brand own events, co-branding events, exhibitions and sponsorship events- Public Relations: Media relations with luxury media and public social media; annual media coverage plan and benefits package negotiation- CRM: VIP database management, system coordination and membership- Digital platform: Wechat… Show more Stefano Ricci is Italian premier luxury brand. Marketing & Communication Manager Responsible for: - Marketing events : Event annual plan and execution for brand own events, co-branding events, exhibitions and sponsorship events- Public Relations: Media relations with luxury media and public social media; annual media coverage plan and benefits package negotiation- CRM: VIP database management, system coordination and membership- Digital platform: Wechat service account and Wechat subscription account setup, maintenance, update and monthly strategic plan- Marketing collateral: CI/VI guideline by communicating with Italian headquarter, produce cooperate branding products by following the guideline- Marketing Annual budget creation and cost control - Vendor management and quality control Show less -
Marketing HeadEdipresse Media Asia Limited Aug 2013 - Aug 2014ShanghaiEdipresse is an international media group. Headquartered in Lausanne Switzerland, Edipresse Group's main activities are magazine publishing and digital media, running a diverse portfolio of over 180 titles that are published in Europe (Switzerland, Spain, Poland, Russia and Ukraine), and in Asia (China - Hong Kong and Macao - Singapore, the Philippines, Taiwan, Malaysia and Thailand).Senior Marketing Manager - Shangliu TATLER ( leading luxury lifestyle magazine)Responsible for:… Show more Edipresse is an international media group. Headquartered in Lausanne Switzerland, Edipresse Group's main activities are magazine publishing and digital media, running a diverse portfolio of over 180 titles that are published in Europe (Switzerland, Spain, Poland, Russia and Ukraine), and in Asia (China - Hong Kong and Macao - Singapore, the Philippines, Taiwan, Malaysia and Thailand).Senior Marketing Manager - Shangliu TATLER ( leading luxury lifestyle magazine)Responsible for: - Marketing annual plan - Event management, budget control and execution (including client's events, corporate co-branding events and media partnership)- Corporate brand building - Digital platform support and PR- CRM and VIP database arrangement support Summary:Had sucessfully organized many events for the following clients and partners within short timeline: such as LXIII, Martell, Donna Karan, Tasaki, K11, L'Avenue, Longines, GA, So Dalian, LGCT, Rolex, Michael Kors, Rolls-Royce, Jimmy Choo and etc. Show less
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Senior Public Relations Manager & Project Director Of Rolls-Royce MagazineBlu Inc Media - Singapore Press Holdings Oct 2010 - Aug 2013Shanghai City, ChinaBlu Inc Media is a subsidiary of Singapore Press Holdings (SPH), one of the largest media groups in Asia. The company publishes several leading luxury lifestyle and industry magazines including Asia-Pacific Boating, China Boating, JET Asia-Pacific, AsiaSpa, Action Asia and LP – Luxury Properties. Targeting Asia's wealthiest tycoons and entrepreneurs, these magazines are distributed throughout the region and around the world.Responsible for:- Marketing annual plan, budget… Show more Blu Inc Media is a subsidiary of Singapore Press Holdings (SPH), one of the largest media groups in Asia. The company publishes several leading luxury lifestyle and industry magazines including Asia-Pacific Boating, China Boating, JET Asia-Pacific, AsiaSpa, Action Asia and LP – Luxury Properties. Targeting Asia's wealthiest tycoons and entrepreneurs, these magazines are distributed throughout the region and around the world.Responsible for:- Marketing annual plan, budget forecasting and corporate brand building includes its 3 main luxury magazines’ marketing- Digital platform and new media activities management includes e-newsletter, EDM, press release, website, wechat and weibo- Event management, coordination and implementation - Project leader of Rolls Royce magazine , Pinnacle: client coordination, editorial team management, publishing, production and 12 events support per yearSummary: - Strong media relations both with mainstream media across automobile, fashion, luxury, economic, yacht, jet and real estate industries - Experience in executing events for the following luxury brands: Landrover, BMW, Rolls-Royce, Lamborghini, Maserati, Ferrari, PJ, LXIII, Martell, Hublot, GA and etc. Show less -
Project ManagerPico International Mar 2008 - Oct 2010Shanghai City, ChinaPICO is a leading Total Brand Activation company with a worldwide presence and a proven track record nearly half a century long. Innovative, insightful and inspired, bring brands to life through powerful and engaging experiences - from strategy to execution.Responsible for:• Whole project management, cost forecasting, budget control, vendor comparison and management, pavilions operation management, project milestone• Pavilion brand branding, PR activities, marketing… Show more PICO is a leading Total Brand Activation company with a worldwide presence and a proven track record nearly half a century long. Innovative, insightful and inspired, bring brands to life through powerful and engaging experiences - from strategy to execution.Responsible for:• Whole project management, cost forecasting, budget control, vendor comparison and management, pavilions operation management, project milestone• Pavilion brand branding, PR activities, marketing promotion strategy, event organize and implementation, such as pavilion opening, pavilion day, media conference and other weekly events• Marketing materials production, VI solution, operational manual, Emergency Manual and Training Manual• Communication with clients, Expo Bureau, government, internal team and vendorsSummary:• Led a team to accomplish the above tasks and works for Taipei and Vanke Pavilion at Shanghai 2010 Expo• Vanke Pavilion was awarded as “The Most Popular Corporate Pavilion” by Expo Bureau Show less
Daniel He Skills
Daniel He Education Details
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Northwood UniversityMarketing/Marketing Management, General/ -
Marketing, Public Relations, Management
Frequently Asked Questions about Daniel He
What company does Daniel He work for?
Daniel He works for Zhemark
What is Daniel He's role at the current company?
Daniel He's current role is President 总裁.
What schools did Daniel He attend?
Daniel He attended Northwood University, Jilin University.
What are some of Daniel He's interests?
Daniel He has interest in Traveling, Social Services, Sports, Sailing.
What skills is Daniel He known for?
Daniel He has skills like Public Relations, Marketing, Marketing Communications, Event Management, Marketing Strategy, Social Media Marketing, Social Media, Event Planning, Market Research, Strategic Planning, Online Marketing, Business Strategy.
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