Daniel Ken Garcia Email & Phone Number

New York, New York, United States

Boston, Massachusetts, Estados Unidos

• Designed reporting suite for the Perigold website team by interviewing key stakeholders, mapping needs and pain points, to synthesize 80+ separate reports in 7 dashboards, enabling executive overview of org in 15 min• Directed a cross-functional investigation with Marketing, Pricing, and Engineering on sudden falling conversion rate, resulting in bug identification and elimination, preventing $250K/day loss in revenue

São Paulo, Brasil

• Collaborated with CEO and executives to build investor deck on a company-wide strategic shift to B2B-tech by running financial models, market-sizing, and framing firm’s story, resulting in $8M in VC seed funding• Pioneered yearly budgeting process for all 22 departments through driver-based forecasting and monthly performance management reviews, increasing company’s gross margin by 10% within 2 quarters• Spearheaded overhaul of Amicci's imports service and pricing model through coordination of internal teams, international suppliers (Asia, Africa), and banks, raising import’s profits by 11% and project sell rate by 17%• Owned Board of Directors meeting presentation materials of company performance and future plans

São Paulo, Brasil

• Instituted first-ever annual strategic plan detailing goals, KPIs, and restructuring tools for the whole company by collaborating with all department heads, researching benchmarks, and running historical data analyses• Gained buy-in from CEO to launch and lead an ERP migration, enabling better financial overview of firm and resource allocation optimization, decreasing company-wide costs by 12%• Pitched Amicci’s partnership offerings to potential clients’ CEOs and directors, acquiring 6 new customers across 3 different retail sectors, resulting in $500K annual lift in revenue• Devised new business model and go-to-market strategy for the successful launch of spinoff company Indux in Private Label Product Manufacturing

São Paulo, Brasil

• Engineered product lifecycle management tool to manage all 800+ projects, setting the company standard that reduced average project duration from 13 to 11 months and decreased procedural errors by 80%• Designed dashboards for sales management to diagnose commercial and operational issues, architecting integrated models from scratch to transform target client -4% YoY sales growth into +5% YoY growth• Conducted training sessions with 60+ people per class on topics ranging from company culture to retail theory, directly contributing to 33% reduction in intern turnover• Constructed data pipelines between Amicci’s database and 6 retailers to gather over $100B in sales• Managed team of 8 to analyze >$10B annual sales data across 200K+ SKUs and generate insights on category management, driving business decisions that grew cross-client private label revenue by 30% and >$200M YoY

São Paulo Area, Brazil

• Analyzed, monitored, and determined prices of 2,000+ Private Label products in Carrefour Brazil, resulting in 40% higher sales YoY and 29 percentage-point increase on price perception customer index• Developed self-service data model (SQL) to supply sales reports, accelerating product briefing stage by 30%

Mba Candidate

● Majors: Strategy, Economics, and Marketing; Pathway in Data Analytics ● Leadership: Games Club Co-president and K-LATAM VP of Outreach.

Bachelor Of Science - Bs, Naval Architecture And Ocean Engineering

General Business Program