Daniel Kim Email & Phone Number

Singapore, Singapore

currently building large scale automations and integrating large-language models with xx

Woodland Hills, Ca

• Prepare comprehensive product definition, detailing shore excursions, P&L, competitive review and quality data for core products• Conceptualize enhancements to existing products and develop solutions for current quality challenges• Own the entire development cycle, from concept to test to implementation to quality evaluation for core products• Led cross-functional teams to migrate our legacy booking engine to the cloud, merging three legacy tools into a single experience.• Empower global sales teams by improving customer relationship management platform to enable ease of use, automate AI chatbot features, and implement AI privacy tools.

Playa Vista, California, United States

• Leveraged Tableau, Hotjar, Google Analytics, and Google Tag Manager to gauge conversion performance on behalf of our clients, including AT&T, MAX, CenturyLink, and T-Mobile.• Using A/B testing, I optimized our customer journey sales funnel, leading to a 6% month-over-month increase in conversion rates and generated more than $7 million in sales for 2022.• Collaborated with design, engineering, customer service, and data teams to develop a company wide chatbot initiative to offload customer inquiries by leveraging Twilio’s chat API. We later combined our chatbot to sync with our interactive voice response system.• Tested and optimized various customer acquisition paths such as chat, e-commerce, email, SMS and voice.• Responsible for supporting the launch of new products across marketing channels, maximizing revenue and margin from existing products, and deeply understand the needs of internal and external stakeholders.• Operated cross-functionally to quickly iterate, launch and track customer sale funnel enhancements.• Supported the creation of product strategies and vision for several high revenue clients.• Managed prioritization and feature trade-offs between different roadmap initiatives.• Supported mission-critical products and adhered to branding and legal restrictions.

Greater Los Angeles Area

• Consulted small to medium businesses on their digital marketing and branding strategies.• Managed and oversaw advertising, email, and promotional campaigns from start to finish.• Optimized web analytics by tagging, tracking, and analyzing customer behavior and actions to create a better user experience for website visitors. • Created customer personas to identify relevant attributes in order to clearly define and segment them for targeted messaging and personalization.• Partnered with designers and developers to scope/QA new desktop and mobile site features.• Leveraged APIs to automate image resizing, minification of Javascript and CSS, and asynchronous page loading.

Los Angeles, Ca

• Built, tested, and delivered marketing and programmatic e-mail campaigns promoting family, solo, group and honeymoon vacations.• Contributed to building our internal project management tool using HTML, CSS,and Javascript.• Developed paid digital advertisements surrounding promotional events.• Managed and executed Google Ad and social media campaigns.• Worked collaboratively with designers and developers to increase organic, referral, and direct traffic, including optimizing meta tags and page load speed.• Budgeted advertising funds across multiple stakeholders.• Helped establish and roll out better agile development practices between the marketing and development dept. to prevent feature creep and launch delays.

Greater Los Angeles Area

• Collaborated with creators and growth marketers to plan, launch, and measure across marketing campaigns on a bi-monthly basis.• Produced e-mail campaigns while ensuring proper rendering across different browsers and devices.• Analyzed data from landing pages, e-mail click-throughs, & trackable links to gain customer and product insights. • Leveraged creative tools such as Photoshop, Lightroom, and Dreamweaver to execute all web deliverables.• Drove online revenues by 13%, decreased fulfillment errors by 33% and trained twenty store managers to use a new online ordering software.• Worked alongside our third-party development team to implement new site functionality and created product roadmaps while managing all budgetary reports.

Greater Los Angeles Area

• Established relationships with small to medium business owners by identifying where their CRM and POS systems were being underutilized.• Offered free marketing consultations, specifically on how to increase brand awareness, minimize customer service issues, reduce shopping cart abandonment rates, and automate shipping operations.Cross-sold online marketing services to SMB owners by offering to develop and optimize their website, content, e-mail strategies, and e-commerce stores at different price points and bundled services.• Negotiated prices based on the different levels of difficulty, time spent, quality, design features, scale, and the amount of maintenance required to sustain their online business.

Singapore

• Communicated market campaign strategy proposals with senior management across various departments and utilized customer data to present findings to internal stakeholders.• Used data analysis and human-centered design to analyze product use, established KPIs/OKRs, and identified customer pain points to relieve friction.• Maximized efficiency in a constantly evolving environment where creative solutions are the norm and developed strategic partnerships.• Executed content strategy campaigns to help drive and increase brand awareness among tech and design communities.

World

Traveled to 5 countries: Turkey, Thailand, Laos, Cambodia, South Korea• learned Search Engine Optimization• learned email marketing• listened to the e-book Mobile First• learned basic Thai language• participated in peaceful protests in Turkey • repaired motorcycles in Laos• conferred with a Buddhist monk• Read 4 books: Never Eat Alone, The Magic of Thinking Big, Zero to 1, The Krishnamurti Reader

Software Engineer

6 Month Program + Multiple Web Applications Part of Trilogy Education

Design Strategy Mba (Dmba) - Fall 2017 | Deferred Admission

https://portal.cca.edu/learning/academic-programs/design-strategy-mba/

Study Abroad, Comparative Politics And Global Economics

Dean's Honor List Thammasat University (Bangkok), Fall Campus Student Program Completed 6 full-time college level courses

Ba, Political Science & International Relations

Activities and Societies: Tennis | Entrepreneur Club