District Sales Manager
Cayenne Medical
Responsible for introducing the company’s Aperfix System to orthopedic surgeons throughout a nine state region, including northern California, Oregon, Washington, Idaho, Montana, Wyoming, North Dakota, South Dakota and Hawaii. Grew entire region 428% from Q1 2008 to Q1 2009. Reorganized and developed new distribution channels throughout the region. Educated distributor sales force; devised strategic sales plan with distribution channels. Recruited and trained Procedure… Show more Responsible for introducing the company’s Aperfix System to orthopedic surgeons throughout a nine state region, including northern California, Oregon, Washington, Idaho, Montana, Wyoming, North Dakota, South Dakota and Hawaii. Grew entire region 428% from Q1 2008 to Q1 2009. Reorganized and developed new distribution channels throughout the region. Educated distributor sales force; devised strategic sales plan with distribution channels. Recruited and trained Procedure Specific Representatives for direct coverage in areas not assigned to distributors. Worked directly with orthopedic surgeons and staff in surgery centers and hospitals to ensure successful surgical outcomes. Organized specialized presentations, cadaver labs and local surgeon society meetings (including one of the largest in the company’s history in Q2 2009). Show less