Daniel Kranz Email & Phone Number

Berlin, De

Berlin, Germany

Strategy Consulting• Delivering value through marketing, branding, latest technologies, new digital business models and piloting products & services• My Passion: Marketing & Sales Transformation, E-Commerce, Branding, GreenTech• TLGG Projects: Marketing & Branding Transformation for B2B international hardware & services company, Marketing & Sales Strategy for Stadtwerke, Product & Company Validation for FinTech Start-up, E-Commerce Transformation for Sports Company, Marketing Transformation for Consumer Goods, E-Commerce Transformation for Fashion Retail, Product Innovation Process for Insurance Speaker Card: https://tlgg.de/de/consulting/speakerinnen/speaker/daniel-kranz/

Hamburg, Germany

With Green Credits we started to create a sustainability platform for the last mile delivery - based on personal preferences. Also, we conducted B2C research to verify the market's perception on sustainable delivery.

Frankfurt, Hesse, Germany

Lecturer for the MBA in Digital Transformation - Leading & Introducing the Design Sprint 2.0.

Berlin, Germany

Hamburg Area, Germany

Strategic Consulting - Retail Industry • Enable fashion retailer to implement cognitive services• Evaluate available B2B e-commerce solutions for an existing business model• Focus Topics: Commerce, Real-Time Personalization, Supply Chain Optmization, Return Forecast

Berlin Area, Germany

Project & Delivery Manager / Strategic Consulting / New Business Development - Retail Industry • Managing marketing & cloud hosting projects in the IBM cloud with multicloud setup• Positioning innovative IBM solutions in the German retail & customer products market• Go-to-market at major players in the industry

Berlin, Germany

Strategic alignment & program governance for the transition period of the spin-off of IBM's infrastructure services (Kyndryl).

Hamburg Area, Germany

• Drive innovation and engagement in the GBS Europe Community & Leadership Team• Design, orchestrate and lead project management of international client-facing events• Lead strategic persona-based communication projects• Support big deal and growth strategy for Europe

Düsseldorf Area, Germany

Sales & Distribution - Retail Industry (Focus on METRO Group & REWE Group)• Key account management• Retail focused consulting• Accompanying customers through the digital transformation• Improve strategic development for sales of Cloud, Mobile, Analytics and Social solutions• Expert in mobile payments, personalization and customer experience / engagement• Leader of event management for customer fairs like the EuroCis 2016 & EuroShop 2017• Business development in the foodtech startup ecosystem

Düsseldorf Area, Germany

Sales & Distribution - METRO Group Account• Support the Account Team in daily business• Account Management• Accompanying the customer through the digital transformation• Pushing innovative ideas concerning mobile and analytics• Expert in Mobile Payments

Berlin Area, Germany

Corporate Student: Program consists in total of three years: Practical phase 3 month then theory phase 3 month. One international job role included.

Berlin Area, Germany

Key Topics: Mobile Payments, Mobile Wallet, Digital StrategyBachelor Thesis (Grade 1,0):Evaluation of mobile payment solutions at the point-of-sale in the retail industry with special focus on Apple Pay and an analysis of the value-proposition for all involved stakeholders

Berlin Area, Germany

IBM Growth Engine Salesforce.com• Research and development of the Growth Engine’s internal strategy for the year 2015• Presentation of key findings and further adjustments for European and world-wide top management• Idea and conception of a customer journey in retail industry focusing on mobile/cloud innovations• Development and realization of the customer journey, which was then used as the basis for a mobile demo application• Supporting the certification and recruitment process• Learning, understanding and working with Salesforce.com products and services• Visiting official product presentations of Salesforce.com

Greater New York City Area

Business Performance Services (BPS) - COP• Internal and analytical consulting to provide sales managers and executives with customer coverage recommendations• Conception and development of Cognos mobile reports• Presentation of the application to top management• Research on the value add on a possible introduction of customized mobile reports• Active participation in detailed financial analysis on S&D sellers within the organisation

Munich Area, Germany

S&D - BMW Group Account Management - Sales Rep• Proposal activities• Intensive use of SalesConnect followed by the development of a new report system • Preparation of slide deck and active participation during the yearly account planning• Supporting sellers by preparation of customer meetings• Research on the short-term leadership transition of the account to provide valuable insights

Hamburg Area, Germany

GBS - IBM Interactive / Mobile Trends - Customer Experience Consultant• Development of strategies for customer acquisition and positioning of IBM Interactive • Research and evaluation of mobile trends • Generating a proposal for a Rumanian bank concerning a restructuring and a design implementation on their website• Participation in customer meetings with insurance companies elaborating on potential opportunities• Familiarizing with collaboration tools to provide the department with an editable reference list

Frankfurt Am Main Area, Germany

GBS Financial Services / Customer Care & Insight (CC&I)• Representation of CC&I at exhibition booth at the CeBIT 2013 • Research and preparation for the official CeBIT presentation in German and English• Development and visualization of a concept to establish a digital multi-touch consulting table for the banking industry• Presenting this concept to purchasers of a big German bank• Internal research to understand the IBM corporation with its different products and services

Berlin

Phone Market Research

Kassel Area, Germany

Kassel

Barcelona Area, Spain

Kassel Area, Germany

Master Of Science (M.Sc.), Digital Business Management (Dbm), 1,2

Activities and Societies: Main representative of the DBM course The digital transformation leads to changes in many parts of society. This.

Bachelor Of Arts (B.A.), International Business Administration (Iba), 2,3

The unique feature of the International Business Administration program is the combination of theory-based teaching phases.

Abitur (A-Level), Business Administration And Management, General, 1,2

- bilingual education (>70% English) - major field of study: business administration, economics & English - 2 years of Spanish

Education record

- specialized sports class

Education record

Exchange Month