Daniella Padilla Email & Phone Number

Colombia

Cali, Colombia

• Community manager.• In charge of planning, managing and executing the company's social media plan.• Logo and brand image designer.• Image editor and curator.• Copywriter.

New York, New York

•Assisted the Visual Creative coordinator with display renderings in preparation for the upcoming seasonal campaign.•Created 3D drawings of large scale props in existing spaces for Visual team and vendors.•Scaled and edited artwork for print in house or vendor.•Supervised the execution of the main exhibitions on the store.•Managed the visual team's annual budget.

Greater New York City Area

• Updated and prepared product guides for current and upcoming seasons• Collaborated with the creation of the brand’s visual standards guides for stores and wholesale retailers• Implemented graphic design skills to create merchandise display diagrams and floorplans• Assessed stores’ visual merchandising by reviewing weekly store photos• Provided assistance at photoshoots and PR events• Supported with the building of visual displays at stores and showroom

Greater New York City Area

• Key-holder of the store• Promotes sales by providing customer service and product styling• Maintains the appearance of the store within the brand’s visual standards

Greater New York City Area

• Assist with social media management• Create imagery on Photoshop and Illustrator for advertisement and online marketing• Responsible for consumer research and outreach• Translate and guide Spanish speaking customers at showroom and over the phone

Greater New York City Area

• Held tutoring sessions with students• Guided study groups with peers• Supported students with assignments and projects

1 East 52Nd Street

• Assists with general showroom merchandising• Aids stylists with the creation of collections for each season• Re-merchandise the website and app to make it visually appealing and coordinated• Helps with general everyday intern duties

599 Broadway New York, Ny 10012

• Assisted in maintaining brand image in the store with the use of the visual directive• Participated on the building of multiple floor sets and visual projects• Helped the stock team with replenishment of merchandise • Assisted with the marketing and merchandising on the sales floor• Supported the sales team with customer service

Bachelor Of Business Administration (B.B.A.), Visual Merchandising, 3.5

Activities and Societies: Delta Mu Delta Mu Rho Chapter

Education record

Activities and Societies: Member of Student Council, Participated in the design of the Seniors jacket, Dance Team, Art Team