I lead the programming for the HKILF main festival for 2024 as a consultant. I've programmed 40+ events bringing international and Asian authors to Hong Kong for 1 week of discovery, culture and community.

I volunteer with Help For Children Asia with their due diligence process of Hong Kong-based charities, marketing and event support.

Co-Founder and Co-Chair of Hong Kong's leading female networking and community thought leadership platform. I oversee a team of 50+ for the annual non-profit event which brings together 1,000 people to spread ideas. We are a licensed TEDx event under the TEDWomen global umbrella. My role as license holder and Co-Chair has been to oversee the brand experience, the budget, the selection of speakers, and managing top partners alongside my selected leadership team.

• Developed processes and templates for events, social media, and membership onboarding to support SFi's goal of mobilizing capital towards sustainable investing.• Identified and polished messaging for SFi to accelerate Asia's transition towards a sustainable finance hub.• Created content marketing plans to showcase SFi's expertise

Prior to joining the Swiss-managed private investment firm full-time, I provided branding and messaging support for 8 months as a consultant.In this role, I plan and oversee the marketing budget to create a full-scale, in-house marketing department. I devised and manage the strategic branding, media strategy, events, social media, financial reporting, thought leadership and flagship client events in Hong Kong, Singapore and Switzerland. In addition to my marketing… Show more Prior to joining the Swiss-managed private investment firm full-time, I provided branding and messaging support for 8 months as a consultant.In this role, I plan and oversee the marketing budget to create a full-scale, in-house marketing department. I devised and manage the strategic branding, media strategy, events, social media, financial reporting, thought leadership and flagship client events in Hong Kong, Singapore and Switzerland. In addition to my marketing responsibilities, I train and support on internal and external communications including investor reporting, the internal communication channel and the language around our in-house products. I work across teams to ensure alignment, consistency and high quality work. Key achievements: -I developed a complete and robust marketing strategy suitable to a growing financial business. -I launched our CSR program, helping to raise $500,000 HKD for ImpactHK-I launched and oversaw the companies first every investor day "Base Camp" event-I created complete processes and templates including the company's first brand guidelines Show less

•Leading the Hong Kong office strategy and growth for new biz, client relations and talent management •Responsibilities include planning and implementation of integrated Marketing, Digital, Community and PR strategy including brand consultancy, thought leadership strategy, media relations and event management•Overseeing premium and luxury lifestyle and corporate accounts such as Azimut |Benetti Yachts, Gemfields/Faberge, Platinum Guild International, William Grant & Sons, AB Concept… Show more •Leading the Hong Kong office strategy and growth for new biz, client relations and talent management •Responsibilities include planning and implementation of integrated Marketing, Digital, Community and PR strategy including brand consultancy, thought leadership strategy, media relations and event management•Overseeing premium and luxury lifestyle and corporate accounts such as Azimut |Benetti Yachts, Gemfields/Faberge, Platinum Guild International, William Grant & Sons, AB Concept, Ronald Lu & Partners Gusto Luxe (formerly Reuter Communications) is a luxury intelligence, communications and marketing agency connecting luxury brands and businesses with Asia's affluent consumer. With offices in Shanghai, Hong Kong, Singapore and Dubai, we represent some of the world's most celebrated luxury and premium brands. Our clients include Sotheby's, Gemfields, Harrods, Aman, Farfetch.com, Azimut | Benetti Yachts, Estee Lauder and Swarovski. Gusto Luxe owns The Luxury Conversation (https://luxuryconversation.com) Website: www.gustluxe.com Instagram: @gustoluxe Show less

•Leading key accounts such as Hong Kong Parkview serviced apartments, Prophet branding and management consultancy (China strategy), Prophet, Dining Concepts group, Van Cleef & Arpels, Deliveroo (high tech food service company), Pure Group (whole wellness) and Taste of Hong Kong 2017. -Tasks such as plan and implement Marketing and PR strategies for F&B, corporate and hotel brands, branding consultancy, media relations including interviews and event support, social media management, vendor… Show more •Leading key accounts such as Hong Kong Parkview serviced apartments, Prophet branding and management consultancy (China strategy), Prophet, Dining Concepts group, Van Cleef & Arpels, Deliveroo (high tech food service company), Pure Group (whole wellness) and Taste of Hong Kong 2017. -Tasks such as plan and implement Marketing and PR strategies for F&B, corporate and hotel brands, branding consultancy, media relations including interviews and event support, social media management, vendor liaison, content preparation including research. Show less

• Copywriting, Event support, media relations, oversee photo shoots, draft content and database management for companies such as Hirsh Bedner Associates, Marriott International, VinExpo and Morton’s Steakhouse concepts.

I help to co-curate the Shanghai edition of Daily Secret, a daily newsletter unveiling secrets about cities to 1,300,000 million subscribers in 38 editions.

• Teach students of all ages, 3-45 years old with original lesson plans

• Independently write, research and edit articles, proofread content and conduct Interviews