Danielle Brough Email & Phone Number

I’ve worked as a conceptual writer in ad agencies for 26 years. I can say ‘everything’ in under ten words or write a 32-page brochure with my eyes closed. I’m a fantastic storyteller – I can grab folk by the eyeballs and stop them in their tracks – creatively, conceptually, convincingly – I can write. With just a few words I can reduce someone to tears or make them LOL. As a ‘tone of voice’ specialist, I can write direct, hard-hitting copy in a variety of styles and can turn my hand to any medium. I’m also shit hot at grammar, punctuation and spelling and with years of proofreading behind me, I pride myself on my meticulous attention to detail. I can spot a bad boy typo a mile away. I studied Graphic Design before Design Advertising (where I specialised in copywriting), so I happen to know a thing or two about kerning, fonts and white space too. I'm on a mission to make communications clear, concise and real. Creative ideas only work if you keep them simple. That’s why I apply plain English principles and language to my writing. Why have something that looks gorgeous but the words make folk run for the hills? The two have to work together. I’m able to digest complicated copy and then translate it, so you have a human tone of voice that stands out and a story that makes your audience buy into you and love you. I’m also massively into UX. I believe in writing understandable and accessible copy for the web. What’s the point of a beautiful looking website if no one knows where to go next? Call to action is king.When I’m not writing meaningful words or preparing the ten millionth snack for my kids, I’m a parent governor. I have all the same thoughts, feelings and worries we all do for our children and want to be able to share my views. Because I’m naturally big on grammar, spelling, literacy, reading and the arts, I hope to be able to help the school excel in these subjects. In my spare time, I’m the co-leader of an initiative called Ladies, Wine and Design Newcastle – we support and mentor hundreds of creative women in the North East, especially graduates and those starting out.

Listed skills include Copywriting, Advertising, Digital Marketing, Online Advertising, and 6 others.