Blogger and Content Creator at heyhashimotos.com

• Assist in bi-weekly payroll processing within 11 states • Streamlined payroll preparation process, resulting in fewer payroll errors and expedited payroll processing• Collect relevant data and maintain monthly KPI reports• Provide payroll support to 18 franchise locations• Work closely with payroll vendor to ensure compliance with various state and federal regulations• Collaborate with Time and Attendance vendor to incorporate state specific payroll information• Liaison between payroll vendor and franchise locations to onboard/offboard employees• Worked closely with team members and upper management to developed initial training and support schedule for franchisees• Train franchisees on proprietary systems and processes• Provide continued support and maintain relationships with franchisees and employees• Collect relevant data and maintain monthly KPI reports• Collaborate with team members to develop and implement proprietary programs and strategies in areas such as marketing, recruiting, and daily operations• Roll out new and updated policies, strategies and procedures to management• Work with franchise locations to ensure that proprietary programs and strategies are implemented correctly• Oversaw website design and content update for both franchise development and consumer facing websites• Review promotional materials to ensure that brand standards are maintained• Oversee annual conference registration and agenda, coordinating with various sponsors• Support franchisees in pre-opening to ensure that all proper company documentation is filed and submitted• Follow up with franchisees on a regular basis to collect all required documentation and maintain franchisee files• Worked with development team to customize franchisee support portal• Manage Facebook and Google My Business pages for franchisees

• Created and managed social media pages/accounts, blogs and websites for corporate and franchisees. Including: Facebook, Linkedin, Twitter, Google Places, Pinterest• Researched industry and trends for blog content creation• Using Wordpress, managed, wrote and published blog posts for corporate and franchisee blogs, as well as maintained all corporate and franchisee websites.• Utilized Facebook analytics and Hootsuite analytics to track social media effectiveness and develop new monthly plans and objectives.• Utilized Google analytics to track and analyze top referral sources to website• Gathered and quantified social media insights and created monthly reports including recommendations for improvement• Developed and implemented digital marketing strategy, which lead to a YTD 18% increase of followers on Facebook, 8.5% on Twitter and 8% on Linkedin• Using Photoshop, created graphics to support digital strategies

• Manage social media activity and blogs• Coordinate with PR firm in creating national digital campaign• Created calendar for promotional materials and events• Create and edit copy for promotional materials• Manage backend and content of virtual brochure

Write articles weeklyStay up to date on current fashion and beauty trendsMeet weekly deadlinesShare and promote the magazine on social media sites

National AAF Student Advertising CompetitionDeveloping a national integrated marketing campaign for NissanAccount planning and Measurement departmentKeep a working knowledge of all aspects of Nissan and competitorsWork closely with others

Prepare and create presentations for clientsCreate partner friendly reportsGather and organize invoices for billingAssist in gathering information for newspaper buys