Danielle Eliser Email & Phone Number

Boulder, CO

- Product owner for a customized assessment platform, SCALE (Scratch Cooking Assessment & Learning Evaluation). Includes creation and development, beta tests, main contact with development team, and public relations launch. - Redesigned and relaunched the main organization site and The Lunch Box, a 100+ page resource site built for school food operators.

Boulder, CO

- Develop and implement an innovative marketing campaign to boost awareness of water scarcity. Includes strategy development and content creation for both digital and traditional marketing methods (social media, email campaigns, printed materials, etc.).- Lead strategic brand development, including an organization-wide rebrand and overall public awareness..

Huntsville, Alabama Area

- Developed and executed all marketing elements, including social media, corporate materials, mailed communications, branded videos, newsletters, creative content, and emails.- Organized and arranged media appearances, including radio, billboards, and TV (news segments, media partnerships, and advertisements).- Coordinated wide scope of events, ranging.

Huntsville, Alabama Area

- Designed, developed, and produced 100+ marketing materials, including flyers, HTML emails (average open rate of 16%, click through rate of 15%), and promotional items. Includes multiple national product launches across all major platforms of print and web. - Designed a unified packaging line for 10+ products that decreased shipping costs by 53%. Created.

Huntsville, Alabama Area

- Developed all marketing efforts, including ad campaigns, branding, media relations, and communications management.- Coordinated fundraisers & special events throughout the year (including a formal event with 400+ guests & $70k netted, a 20% increase from previous year). - Created & managed a student-to-workplace outreach program involving ~5k students &.

Carrollton, GA

- Managed a team of ~30 reporters, scheduled story assignments & deadlines, edited weekly layout and content for printed platform and digital display.- Wrote and published 40+ articles, including investigative & human interest pieces (with a focus on social media and digital communications).- Planned launch events, including a mixed strategy of email.