Launched startup skincare line which focuses on clean and effective beauty.Lead all aspects of business development from market research and finance to operations and marketing.Design and develop the brand image, brand attributes, product development, and all marketing content.Organize and plan campaigns, photoshoots, and activations to bring the brand vision to life.Cultivate social media partnerships with top influencers and magazines in the industry.

Design and implement social media strategy to align with business goals. Generate, edit, publish and share engaging content daily (e.g. original copy, photos, videos, and news). Perform research on current benchmark trends and audience preferences. Implement new features to develop brand awareness, like promotions and competitions.Coordinate and manage all partnerships with different media outlets and influencers (i.e. Forbes Magazine, Harper's Bazaar, New Beauty Magazine)