Group Manager, Digital Marketing
CurrentAs Group Manager, Digital Marketing, I lead multi-channel strategies to drive brand awareness, lead generation, and customer engagement across our product portfolio. My role focuses on developing and executing comprehensive campaigns across digital, social media, email, and traditional channels, overseeing campaign performance analysis and optimization to achieve key outcomes. Additionally, I manage a team of marketing professionals, specializing in social media strategy and customer engagement programs and platforms, ensuring alignment with broader marketing goals.