Since starting my work as an integrator (a CMO and COO Hybrid role) at Money Ripples, our social following has increased by 300% and quarterly profits continue to see a 25% rise quarter-after-quarter.In my role, I managed all marketing efforts and create content for our paid and organic channels. I manage our growing teams and look over day-to-day operations. I also craft and implement our online education resources and create webpages to sell our products.

I have been building an online presence on Instagram and Youtube for years and finally had three Instagram Reels go viral. My reels' overall views are over 37 million altogether and growing. My Youtube audience is also on the rise. My content consists of work-from-home mom tips, mom fashion, mom fitness, and overall lifestyle tips.

My husband and I own a c firm that helps local businesses plan out their business and marketing strategies. From creating strategic marketing initiatives to managing digital advertising and social media accounts, we help local businesses build their online marketing

*One of Foothill Consultants clients after I left full time position in June 2021.Minute Suites is a nationwide airport business that offers guests in-terminal private suites to relax and unwind during their layovers. In my year of work at Minute Suites, I have increased our website users by over 100% by utilizing my well-tailored SEO optimization and digital paid advertising strategy. Despite the fact that the worldwide COVID pandemic shutdown all our location for over 4 months, I still grew our social media following and engagement across platforms. Linkedin grew by over 300% while Facebook gained almost 10,000 likes and Instagram doubled its following. I attribute the growth to my work on organic and paid social efforts across platforms. My Facebook and Instagrams ads have performed well above the industry standards receiving a cost per click as-low-as $0.05 a result. Our lead generation/conversion rate from Facebook and Google advertising is also well above average hitting the 4% to 6% range per ad campaign. The paid digital marketing success has helped Minute Suites recover after our shutdown in spring and summer of 2020.

In my position at Black Hawk College, I teach a Film and Television Appreciation class, as well as a Speech 100 class. My students not only are taught the materials of the course itself, but I emphasize the importance of good organizational skills and writing for future success. I am a big believer in the importance of higher education and at a community college level, you can really empower students to achieve and reach goals higher than they ever expected.

At RIAC, I managed the social media accounts and daily media content for Rock Island Auction Company, the #1 firearm auction company in the entire world. In my time there, I increased on Facebook following by over 7,000 likes and our Instagram fan base expanded by over 20,000 followers. I also produced videos for the company to. post on our Youtube page with had 30,000 followers by the time I left RIAC. I led our SEO initiative to get more traffic to our website and auction catalogs. I am well-versed in SEO strategy and tactics including backlinks, keyword research, metadata, and tags. Quite a few of my blogs are ranked on the first page when targeted keywords are searched on Google.I also would lend my talents to CMB Regional Centers, a company owned by the same family that owns RIAC, that helps immigrants get Visa using the EB5 program. I produced a number of videos for the company and I was a part of their marketing team.

I was the overnight weekend radio personality at the Quad Cities #1 country station, WLLR. I filled-in for live shows when needed. I participated in events with IHeart partners at the Taxslayer Center and the Mississippi Valley Fairgrounds. We held fundraisers for St. Jude's Children hospital and raised thousands of dollars for the hospital each year at WLLR alone. I also kept up my own social media for my DJ profile as Dee Rose.

I would film, edit and shoot local interviews. I shot IDs for the station and created the seasonal tags for the station. I filmed short documentaries about local history and edited the videos. We won multiple IBNA awards for our documentaries and local television programs. I have edited hundreds of commercials and underwriting spots for the station. I also helped guide our social media strategy and posts.

I use to teach a night class about the art of voice tracking. I educated the students on the equipment and programs that voice actors/radio personalities use to make their productions. I taught the students how to write a script, record and edit professional radio spots. Through many different projects, the students learned what it is like to be a vocal professional.