Danielle Jensen Email and Phone Number
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As an Audience Growth Director, I leverage my media insights and analytics expertise to drive content strategy and channel growth for various media organizations. I have a BA in Economics and Political Science from the University of Connecticut, and a certification in Digital Marketing Strategies from Kellogg Executive Education.I founded the Audience Development department at Crooked Media, where I produced fan insights, executed a paid media strategy, and conducted the organization's first third-party research study. Previously, I managed a portfolio of clients in the Major Leagues vertical at Nielsen Sports, providing them with Nielsen's products and analytics. I also have experience in the consumer packaged goods industry, working with a global personal care company on their retail and scan data. I am skilled in Nielsen TV Ratings, Scarborough, Google Analytics, Social Analytics, Microsoft Office, and Data Analysis. I am passionate about creating engaging and impactful content for diverse and loyal audiences.
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Director Of Insights And AnalyticsDick Clark ProductionsLos Angeles, Ca, Us
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Director Of Insights And AnalyticsDick Clark Productions Oct 2023 - PresentBeverly Hills, Ca, Us -
Director Of Audience DevelopmentCrooked Media Jul 2021 - Apr 2023Los Angeles, Ca, UsFounded the Audience Development department at Crooked which was responsible for producing fan insights to drive content strategy and creating and executing a paid media strategy to support audience and channel growth. -
Account Director - Nielsen SportsNielsen Oct 2020 - Jul 2021New York, Ny, UsIn this role I managed a portfolio of clients in the Major Leagues vertical, serving as their one stop shop for all things Nielsen. -
Senior Account Manager - Nielsen SportsNielsen Jul 2019 - Oct 2020New York, Ny, Us
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Account Manager - Nielsen SportsNielsen Jan 2019 - Jun 2019New York, Ny, Us
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Associate Account Manager - Nielsen SportsNielsen Mar 2018 - Dec 2018New York, Ny, UsNielsen Entertainment’s mission is to understand the fan, leveraging this understanding of fans as consumers, to benefit our clients. We achieve this through the latest data, tools, and techniques throughout the whole of Nielsen and partnering outside of the business when necessary.I support the Professional Sports Leagues vertical including the NFL, NBA, MLB, NASCAR, NHL, MLS and NCAA, working with media measurement and evaluation reporting, Scarborough, Custom Research, Nielsen TV Ratings, and Ad Expenditure initiatives.
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Global Services Data AnalystNielsen Jul 2016 - Mar 2018New York, Ny, UsNielsen is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. While in this role I have learned how data can inform business decisions, how to manage my own time as well as other resources, and have become an expert in manipulating data and creating visualizations. These analyses have been presented to data experts as well as clients with little data experience and both groups have been empowered with the insights delivered. Delivering concise and pointed solutions to complex business problems has become routine and truly enjoyable. I am very confident in my ability to work with large datasets, to pull out relevant and actionable insights that can be used to make real business decisions.
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Research AssistantUniversity Of Connecticut Dec 2014 - May 2016Storrs, Ct, UsThe Connecticut Center for Economic Analysis (CCEA), is a University Center located within the School of Business at the University of Connecticut (UConn). CCEA specializes in economic impact and policy analysis studies, as well as advising clients regarding business strategy, market analysis, and related topics.In my time at CCEA I collaborated on two research projects with a Senior Researcher. The first paper examined the economic impacts of Connecticut’s Deepwater Seaports (Published Sept. 2015) and the second analyzed the incremental health impacts of investing in new health infrastructure in Connecticut (published June 2016). -
Global Professional Services InternNielsen Company Jun 2015 - Aug 2015New York, Ny, UsI spent the summer working with a number of Fortune Five Hundred companies delivering data driven insights to help inform their business decision. This summer work culminated in a Business Review analysis I presented to the Senior Vice President of Global Services at Nielsen which received positive feedback and ultimately lead to a job offer.
Danielle Jensen Skills
Danielle Jensen Education Details
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University Of ConnecticutEconomics And Political Science
Frequently Asked Questions about Danielle Jensen
What company does Danielle Jensen work for?
Danielle Jensen works for Dick Clark Productions
What is Danielle Jensen's role at the current company?
Danielle Jensen's current role is Director of Insights and Analytics.
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What is Danielle Jensen's direct phone number?
Danielle Jensen's direct phone number is +1 646-654*****
What schools did Danielle Jensen attend?
Danielle Jensen attended University Of Connecticut.
What skills is Danielle Jensen known for?
Danielle Jensen has skills like Leadership, Data Analysis, Research, Outlook, Microsoft Office, Microsoft Excel, Powerpoint, Microsoft Word, Twitter, Facebook, Customer Service, Economics.
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