Danielle Kiser Email & Phone Number

Southfield, Mi

-Generate compelling and engaging content for B2B marketing efforts focused on lead generation including emails, website, brochures, battlecards, event presentations, and client-specific key messaging.-Responsible for creating, storyboarding, writing, and producing videos to showcase products, solutions, and services from a North American arm of $1B global technology company.-Quickly garnered leadership responsibilities on key marketing campaigns with creative ideas, a big-picture vision, team management approach, and an eye for final quality details.

Greater Seattle Area

-Directed nightly news teams, including producers, anchors, engineers and editors to successfully execute two and half hours of live programming while simultaneously overseeing digital platforms to ensure brand cohesiveness-Increased viewers by transitioning newscasts to a more creative and engaging space, resulting in increased 9:00 PM ratings by 43% YOY.-Managed content for all KING 5 platforms during high-rated primetime with more than 100,000 viewers on-air and 800,000 Facebook followers.-Oversaw onboarding, training, and scheduling for 10 staff members; completed performance appraisals for five direct reports to ensure completion of year-to-year growth in newscast viewership.-Verified quality work from 20 nightly staff members by copy editing and talent coaching for on-air personalities.

Greater Seattle Area

-Responsible for executing an hour of live programming a day by collaborating with team members to create compelling stories and segments that informed and engaged the audience-Championed changes to improve on-air product of 4:00 PM newscast that lead to increase viewership and a number one ranking in key Nielsen demographics.-Led early evening news team in new social media effort to weave viewer through the station's broadcast and digital platforms; recognized for original approach in interacting with viewers and cultivating brand loyalty.-Organized and executed daily interview segments, identifying the right voice for news and social climate.

Greater Denver Area

-Designed and executed content changes, including pacing and story selection to increase energy for nightly newscast, resulting in transition from third to second place market ranking.-Capitalized on strong critical thinking skills during breaking news situations; handled logistics to guarantee crews arrived swiftly, filtered speculation versus facts and relayed information to viewers as soon as possible.-Won Emmy Award for best newscast during a developing severe weather event affecting the Denver community.-Liaised between engineering and news departments to develop training manual to facilitate effective implementation of new graphics program.

Greater Seattle Area

-Responsible for final product of one-hour evening newscast including writing and editing stories while managing developing news locally, nationally, and internationally -Earned Emmy Award nomination for out-of-the-box show during breaking news-Key member of leadership team, planning special programming and high-profile newscasts.

Reno, Nevada Area

• Tripled morning show’s ratings to become number one in market after reformatting show’s content and structure• Trained new staff on all newsroom systems necessary to execute a show• Webmaster of KRNV.com, post written and video versions of news stories

Columbia, Missouri Area

• Produced 6 p.m., 10 p.m., and morning newscasts• Determined story importance and coordinated newsroom logistics