As an SVP of Global Product Development, I am responsible for delivering a strong New Product Development (NPD) Roadmap that will result in 5 star consumer satisfaction, company growth with profitable margins, and high rates of sale for the retailers.

As a VP of Product Development, I am responsible for ensuring 100% of all New Product Development (NPD) products are delivering delightful experiences that result in 5 star consumer satisfaction, profitable margins for the business and high rates of sale for the retailers.

As a Senior Director of Human Factors Engineering, I am responsible for ensuring 100% of all New Product Development (NPD) products are delivering delightful experiences that result in 5 star consumer satisfaction. The Human Factors Engineering Team I work with is highly focused on consumer experiences - both functional and perceived. Setting consumer relevant product performance targets with clear rationale and then holding the cross-functional team accountable to those targets is the primary goal of my team. Setting these targets often takes a significant amount of consumer research and competitive understanding which is typically done through a collaboration with the Consumer Insights and Testing Teams.Every product interaction is held in high regard and scrutinized through a series of tools including, but not limited to, Quality Function Deployment (QFD), Design Failure Mode Effects Analysis (DFMEA), Design Qualification Test Plan (DQTP), Key Performance Metrics (KPI), and Consumer Satisfaction Index (CSI).

As an Associate Director at SharkNinja I am responsible for developing and executing growth strategies in the Floor Care Category. I am responsible for growth and Value Engineering in the legacy product portfolio as well as cultivating new growth opportunities through market research and new product development. After identifying and validating market growth opportunities within the Floor Care category, I work cross-functionally with the Engineering, Quality, ID, Program Management, Supply Chain, Digital Marketing, Consumer Marketing and Sales teams throughout the development process. I also work with the Creative, Digital Marketing, Consumer Marketing and Brand Marketing departments to ensure a consistent brand identity that is strengthened through new product launches and various marketing initiatives.

As a Product Manager at Euro-Pro I am responsible for growth in the Floor Care Category. I am responsible for growth in the existing product portfolio as well as cultivating new growth opportunities through market research and new product development. After identifying and validating market growth opportunities within my category, I work cross-functionally with the Engineering, Quality, and Operations teams throughout the development process. I also ensure a consistent brand identity that is strengthened through new product launches and various marketing initiatives.

• Worked as part of the Marketing Team to identify new market growth opportunities in the Steam and Garment Categories• Worked closely with the Creative Team to develop packaging for new products that launched in Summer 2012• Worked with the Merchandising Team in China throughout the new product development process• Collaborated with the Sales Team to identify optimal mix/quantities for Euro-Pro's customers• Collaborated with the Sales Support Team to meet the needs of various sales meetings; involved sample distribution, presentation development, and information management

• Worked as part of Brand team to develop and execute marketing plan for launch of Lindt’s Christmas icon• Developed two new package formats for the Christmas portfolio that will be launched in 2012• Analyzed Nielsen data for specific market opportunities, and identified a need for additional $9.99 items• Collaborated with Sales team to identify optimal mix/quantities and customers for 2011 maximum volume test• Developed product briefs for Lindt’s Engineering and Creative teams as well as for third party Public Relations and Promotional firms

• Conducted competitive research leading the company to drive product growth in the badge/lanyard and environmental categories• Wrote product related briefs for Staples Brand, Creative, Design, and Usability teams• Recommended new products for the pipeline through research for market opportunity and feasibility • Worked on several co-branding projects to help increase market penetration• Lead several packaging projects for both new and existing products

• Identified the market need for a Vanilla scent in the fragrance category through competitive research• Assisted the Global Product Manager and team with sales analysis and research• Developed marketing and product launch strategies for the fragrance category• Participated in product decisions concerning fragrance, bottling, and launch choices