Channel Marketing Assistant
CurrentRole – Working alongside the Channel Marketing Manager for accounts such as Amazon, Next, Shop Direct and Benson's.- Updating content on their site if required and creating better content pages for our products including detailed technical information of mattress fillings, updating photography and uploading videos.- Creating A + pages for amazon to ensure better product knowledge for a viewing customer.- Regular audits of our accounts ensuring everything is up to date.- Most recently working with illustrator and learning the process of creating some digital banners and POS to sit online.- Within my role in Marketing I work closely with all aspects of the business and I feel I have built up great relationships with colleagues.April 2014 – October 2018Brand Marketing AssistantRole – Working alongside the Brand Manager for both the Silentnight and Rest Assured Brands.- Writing briefs for both photography and POS, consisting of angles required for shoots and working closely with a creative agency for artwork required for both print and digital.- Attending the National Bed Show at Telford and assisting with ordering POS and anything else required for the stand.- Assisted the Brand Manager in various company sponsorship events such as branding and creating some PR with mascots.- Internal communications ensuring our colleagues are fully up to date with the latest press releases and company updates.- Creating briefs for literature and printed booklets, mainly for the independent channel.- Worked closely with a photography agency to create a factory video that features across our retailers sites.- Co-ordinated our 70th anniversary celebration both internally and creating the brief for a timeline video for Silentnight’s 70 year history.- Assisted the senior Co-ordinator in opening our first direct to consumer retail showroom, including working with the design team to produce and order POS and ordering product from our NPI team.