Danielle Peterson Email & Phone Number

Cleveland, Qld, Au

Brisbane, Queensland, Australia

Carsales.com Ltd is an ASX100 company and is the largest online automotive, motorcycle and marine classifieds business in Australia. In this role I am responsible for working with a portfolio of dealers across Brisbane, Sunshine Coast and North Queensland to discuss new opportunities, products, results, market insights and any additional support they require as a carsales dealer client.Achievements: In October 2022 I won the people’s choice award for my Hackathon project ‘My Garage’.

Brisbane, Queensland, Australia

- Responsible for improving Couriers Please market position and achieving financial growth by working towards long term strategic goals, building key relationships, identifying business opportunities, negotiating and closing business deals and maintaining extensive knowledge of current market conditions.- Selling Couriers Please product and services offering to medium to large businesses that have a national footprint or are widely recognised - Close and implement growth opportunities of moderate to high complexity - Manage new customer implementation by directing resources and managing customer expectations throughout the implementation process - Ensure data is accurately entered into Salesforce and managed on a daily basis- QLD Representative on the 2020/2021 CouriersPlease National Sales Steering Committee, working on sales initiatives and updating the CCO on opportunities and wins in Queensland- National Sales Representative (SME) on the CRM transition project migrating from Salesforce to Microsoft Dynamics. Responsible for providing feedback on behalf of the National Sales Team to enhance the functionality and capabilities of our CRM tools. I was responsible for testing the system, attending weekly project meetings and providing suggested changes. I then rolled out the new CRM system to the National Sales Teams and provided ongoing support and training. - Completed SOCO Training "How to transition from in-person to online selling" in October 2020

Brisbane, Queensland, Australia

- Responsible for leading a team of up to 20 franchise and company operated stores with annual EBIT of circa $10 Million. - In this role I established strong working partnerships with franchisees and managers, ensuring compliance with brand standards, site merchandising, customer service and promotional activity.

Brisbane, Queensland, Australia

- Tracking and distribution of agreements for a network of 270 sites - Monitor and track regional capital budget of $400K, close out completed projects and create assets - Prepare, coordinate and monitor the regional budget on behalf of the Consumer Sales Team, coordinate the timely preparation of the monthly forecasts and accruals for the region. - Compile and control monthly reports on performance against budget for an annual NFI budget of $39M and Opex budget of $67M - Complete regional correspondence relating to public relations activities such as sponsorships and donations and manage day to day enquiries from the general public, other departments and business managers and take action as required - Coordinate delivery of all regional administration including assisting the analyst in distribution of correspondence to field, organising regional conferences, meetings and workshops, updating all territory and site changes in SAP for the regional Consumer Sales Team and ensuring all purchases are in compliance with the procurement processAchievements: - In 10 months I have successfully saved over $200K in operating expenses and assisted in getting over $150K in Non Fuel Income- Heavily involved in assisting the Business Manager to open a new site Caltex Eaton (Darwin) by merchandising the store in the lead up to opening and communicating with internal and external people to follow up outstanding items and ensure the site would open on time and to expectations

Brisbane, Queensland, Australia

- Provide accurate and detailed reporting to meet the demands and requirements of the business - Provide field assistance to 8 Business Managers and assist them in merchandising activities - Assist the support coordinator in the successful delivery of all local and regional site marketing activities and all engagement events - Manage the timely collection of all third party rentals - Timely and accurate distribution of all regional communications - Manage initial contacts from retailer/dealer applicants and maintain retailer/dealer database - Attend and coordinate State Franchise Council Meetings and monthly team meetings and deliver prompt and accurate minutesAchievements:- Successfully transitioned 20 Retail sites from Caltex Energy (a Caltex Reseller) into Caltex Australia Pty Ltd, this involved communicating with the operators, raising agreements, completing change of operator forms, merchant establishment advices, organising decals etc for all sites and ensuring a smooth transition - Arranged and delivered 2 QLD In Store Marketing Activities (Win a $10,000 Holiday and Win one of 4 x $2,000 Red Balloon Vouchers), this included distributing all communication with sites, arranging Point of Sale Material, distributing and posting material and communication via post and email to 200 sites, liasing with the advertising agency, sending out weekly updates to all sites and the Consumer Sales Team every week for 4 weeks- Merchandised and assisted the Business Manager in opening new or rebuilt Caltex Sites - Caltex Chinchilla, Caltex Yarrawonga (Darwin), Caltex Burdell (Townsville), Caltex Cleveland, Caltex Slacks Creek and Caltex Mackay

Bachelor Of Business, Management And Marketing

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