Danielle Richmond Email and Phone Number

Overseeing properties across Washington, Runcorn, Liverpool, Chester, Ashford, Rochester, Stoke, Shrewsbury & Derby. Key responsibilities:Drive total revenue performance across multiple properties, implementing strategies and best practice. Primary focus on pricing and on RGI growth across my portfolio.

Key responsibilities:Creation and implementation of launch and base revenue management and pricing strategyORCATS Modelling & management of cross TOC revenue claimsCreation, implementation and management of Revenue Protection policy and functionSupporting development of website, marketing and PR strategiesEngagement with customer experience function and implementation of core strategies Roll out of Customer Experience retail and sales training, including ongoing mentoring to over 50 members of crew.Management of Stakeholder relationships.End to end procurement, implementation and maintenance of systems and services, as well as retail data mapping.On Call–responsible for critical operational decisions out of hours, in order to protect the safety and wellbeing of crew & passengers and protect business interests.PTS certifiedSupporting recruitment of wider team.

Overseeing four properties across Belfast, Newcastle and Tunbridge Wells. Key responsibilities:Development of revenue management strategies including group pricing strategy. Daily analysis of BOB, pricing and pace by segment. Reviewing competitor pricing, STR, market conditions & business mix. Monthly completion of three month rolling forecasts by day & compilation of yearly budget. Production and presentation of all daily, weekly and monthly reporting. Coaching hotel team to deliver maximum revenue potential, supporting Central Reservations team and Front of House. Building strong working relationships with Sales team & developing sales strategy. Maintain revenue management systems (EzRMS & Duetto)

Overseeing four branded and non-branded properties in Aberdeen.Key Responsibilities:Maximisation of revenue through pricing & yield strategy and analysis.Weekly rolling three-month forecasts by day.Yearly completion of following year rooms budget and support hotel management in all other elements of budget.Daily review of competitor analysis, RGI, group pricing & strategy, displacement and maintenance of all revenue management systems.Delivering weekly remote revenue calls with the hotel teams, highlighting and identifying any gaps in pace and trend, reviewing market segmentation & business mix.Delivering monthly commercial reviews alongside other Aberdeen senior management and presenting in the quarterly trading reviews with the owners and directors.Working closely with the reservations teams, advising best practice and supported the M&E teams pricing and strategy.Development of sales strategy alongside Sales Manager.Project manage the roll out of the Opera PMS and Simphony Integration across the four properties from configuration to go-live. Including covering shifts in an acting Front of House and Nights team capacity to support during struggling staff during this period.

Supporting the Cluster Revenue Manager of ten properties across London, Manchester, Newcastle and Aberdeen. Key Responsibilities:Optimising and implementing revenue strategies. Managing inventory and maintaining all revenue systems.Producing performance analysis for the non-branded properties in the portfolio.Supporting the Group Director of Sales and Group Marketing Manager execute seasonal campaigns, managed and created online content for brand web, OTAs and GDS and prepare channel statistics.