Brand Communications Student Assistant
Current
Madison, Wisconsin, United States
As a Brand Communications Assistant for UW-Madison Athletics, I assist in executing communication strategies that enhance the visibility of our athletic teams. My responsibilities include writing press releases, game recaps, and previews to ensure accurate and engaging coverage. I also manage social media content, creating posts that promote upcoming games and celebrate team achievements. During live events, I provide real-time updates across digital channels to keep our fanbase informed and engaged. Collaborating closely with the communications team, I ensure our messaging aligns with the overall UW-Madison brand.