Versatile creative with over 20 years of visual communications, design, and fine art experience; U.S. Air Force VeteranI enjoy working collaboratively, seek opportunities to travel and learn new things, and continue to explore my passion for helping others tell their story.QUALIFICATIONSSelf-driven creative problem solver who embraces opportunities to be collaborativeSpecialized experience (15+ years) writing, producing, editing, and proofing content for visual communication and marketing purposes (broadcast, digital/print media, photo, video)Strong organizational and project management skills/experienceExtensive experience in Adobe Creative Suite (Acrobat Pro, Audition, Illustrator, InDesign, Photoshop, Premiere Pro)Large scope-of-work as career long graphic designer (ads, announcements/invitations, brochures, logos, newsletters, programs, websites)
Careeronestop.Org/ Mn Deed
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Marketing ManagerCareeronestop.Org/ Mn Deed Jun 2021 - PresentSt Paul, Minnesota, United StatesProvide marketing and planning strategies, national marketing and outreach efforts, budget management, and website maintenance and testing for a Department of Labor sponsored program.Primary responsibilities:• Cross-Channel Marketing - Developing and implementing national marketing campaigns, including video, digital, and print content creation• Brand Consistency Architect - Ensure a cohesive brand identity across all communications, strengthening program recognition • Data-Driven Strategist - Conducting marketing research and generating insightful reports that inform strategic planning and program innovation• Social Media Champion - Managing seven platforms, fostering daily engagement and brand awareness• Trends & Insight Leader - Attendance at 8+ national conferences annually, promoting program resources, gaining industry insights, and building valuable partnerships• Accessibility Advocate - Championing accessibility by ensuring all multimedia materials (print collateral, downloadable website forms, promotional videos) meet compliance standards• Subject Matter Expert - Delivering compelling presentations and webinar trainings to diverse audiences, solidifying program expertise and fostering stakeholder buy-in• Budget Management Master - Mastering annual budget allocation and controlled spending, ensuring efficient resource usage and consistent monthly promotions
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Public Affairs Specialist, Broadcast Communications (3N052)United States Air Force Nov 2015 - Apr 2024Duluth, MnCommunicate command priorities while positively promoting the Air National Guard image through digital multimedia marketing• Produced numerous videos highlighting Wing communication objectives including script writing and voice overs• Creation of multiple graphic design projects customized to suit requesters needs (logos, flyers, posters, reports, newsletters)• Prepared internal/external multimedia public affairs products for social media and web distribution (DVIDS, Facebook, YouTube)• Manage and organize media asset archive -
Press Desk Nco (Manager)United States Air Force Sep 2017 - May 2018KuwaitSupported media engagement through distributing messaging to local and international audiences and managing communications database• Assessed, tracked, and summarized data for over 600 official CJTF-OIR responses to media queries, over 60 press releases, and more than 300 media engagement events published in over 600 print news articles in regional and international media• Assisted in 130 daily Public Affairs situation reports for leadership to enhance awareness and sharing of vital information• Created and maintained a quick links page for teammates to efficiently access frequently used work flow items and reference materials saving over 320 man hours over five months• Created a t-shirt design encompassing the CJTF-OIR PAO deployment experience for troop morale • Designed and laid out a historical book showcasing Fort Hood, Texas’ Centennial -
Marketing & Communications SpecialistEhlers Jul 2019 - Oct 2020Roseville, MnSupport communication strategies sustaining brand standards and help reach overall annual goals through multiple collaborations • Generate content for marketing and advertising purposes (intranet, social media and website communications) • Layout, design and proof reading of print & digital media (RFP responses, flyers, brochures, instruction guides, human resources guides) • Photography and video production for marketing initiatives (public finance videos, professional head shots) -
Public Affairs SpecialistMinnesota National Guard Oct 2018 - Jun 2019Cottage Grove, MnPromoted the Minnesota National Guard image through community engagement, command information, and media operations for local and military communities served throughout the state of MN• Produced bi-monthly original video content for social media publishing incorporating monthly communication themes• Performed editing, color correcting, design and layout, and proofing for audio, digital, printed, and written media• Collected imagery of special events for social media marketing (awards, promotions, recognitions)• Operated equipment for lighting, photography, sound, and video• Daily activities entailed working in Adobe Creative Cloud (Audition, Illustrator, InDesign, Photoshop, and Premiere) and Microsoft Office (Outlook, Word, Excel, and PowerPoint) -
Student MentorMinneapolis College Of Art And Design May 2016 - May 2017Minneapolis, MnServed as guide to help students stay on track and meet educational goalsAdvised students on program requirements, courses and registration, and related academic mattersProvided proactive guidance in acclimating to academic lifestyleCreated a Google Drive to share tips for job searching (resume, interview, portfolio design, employment links), personal finance and discovering aptitudes and personal growthStrategized helpful study and time management solutionsSkillful at connecting and building rapport with new students to encourage involvement in program happenings (town halls, university clubs and meetings)Strong problem solving and time management skillsAbility to adapt to new and rapidly changing situations -
Jet Engine MechanicUnited States Air Force Nov 2007 - Nov 2015Duluth, Mn• Performed overall maintenance, servicing, inspections, and documentation for F-16 aircraft resulting in developing an acute eye for detail• Read and interpreted technical information needed to perform maintenance• Basic knowledge of first aid, survival skills, marksmanship, situational awareness, and military tactics -
Production ArtistLake & Pine Publications Mar 2010 - Dec 2012Sebeka, Mn• Generated weekly newspaper layouts and photo editing for print press production• Designed ads for customers, assisted with special section layout and proofreading
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Office Manager, Graphic DesignerGrand Vu Lodge Aug 2007 - Aug 2011Walker, Mn• Managed lodge office and advertising media for seasonal resort• Updated brochure, logo, and orientation materials; Took stock photography, reorganized, and rewrote website copy• Advised on local entertainment and eatery options for vacationers, booked reservations, answered phones/e-mails, and assisted with check-ins/outs
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Administrative ServicesTri County Health Care Apr 2010 - Jun 2011• Supported health care communications and marketing through digital design, photography, and print• Collaborated with multiple health care departments creating customized products to meet communication needs• Provided administrative, communications, event coordination, graphic design, marketing and public relations support for five clinics, emergency medical services, hospital and long-term care and rehabilitation facilities• Created and maintained health care forms and brochures, maintained education calendar postings, created weekly cafeteria menu’s, helped maintain multiple conference room scheduling, wrote press releases, proofread healthcare materials, and took stock photography
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Multimedia Freelance CreativeHobby 2003 - 2010Jack of all trades, master of none.I enjoy photography, video, and design work. I've completed projects in my free time and also practice as a hobby.
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PhotographerProfessor Nil'S Old Tyme Photography May 2005 - Sep 2007Dorset, Mn (Park Rapids)• Helped create a unique photo experience and memory featuring themes of Prairie, Roaring 20’s, Southern, Civil War, and Western motifs • Shot photography, developed sepia tone and black and white photos in a dark room, posed and helped dress customers, completed orders for pick-up, and helped with conversion to digital photography in 2007
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Photo Editor, Sports PhotographerImage Photography Oct 2005 - Feb 2007Bemidji, Mn• Digital dark lab editor correcting and retouching children, engagement, school, senior portrait, and wedding photography • Created announcements, invitations, collages and completed picture orders• Shot sports photography for area youth hockey tournaments
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Graphic DesignerColor Creations Oct 2002 - Dec 2006Walker, Mn• Designed customized logos, business cards, announcements/invitations, billboards, brochures, and flyers for customers• Assisted in print and copy center with binding, copy jobs, typesetting, photo editing and restoration, and headshots
Danielle Tharaldson Education Details
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Public Administration & Marketing -
Entrepreneurial Studies, Filmmaking/Visual Communications -
Mass Communication/Media Studies -
Airmen Leadership SchoolLeadership -
Community College Of The Air ForceAerospace Propulsion Apprentice, F100 Jet Engine Course -
Northwest Technical College, MoorheadGraphic Design
Frequently Asked Questions about Danielle Tharaldson
What company does Danielle Tharaldson work for?
Danielle Tharaldson works for Careeronestop.org/ Mn Deed
What is Danielle Tharaldson's role at the current company?
Danielle Tharaldson's current role is Marketing Manager at CareerOneStop.
What schools did Danielle Tharaldson attend?
Danielle Tharaldson attended Metro State University, Minneapolis College Of Art And Design, Defense Information School, Airmen Leadership School, Community College Of The Air Force, Northwest Technical College, Moorhead.
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