Danielle Tharaldson Email & Phone Number

Saint Paul, Mn, Us

Saint Paul, Mn, Us

St Paul, Minnesota, United States

Provide marketing and planning strategies, national marketing and outreach efforts, budget management, and website maintenance and testing for a Department of Labor sponsored program.Primary responsibilities:• Cross-Channel Marketing - Developing and implementing national marketing campaigns, including video, digital, and print content creation• Brand Consistency Architect - Ensure a cohesive brand identity across all communications, strengthening program recognition • Data-Driven Strategist - Conducting marketing research and generating insightful reports that inform strategic planning and program innovation• Social Media Champion - Managing seven platforms, fostering daily engagement and brand awareness• Trends & Insight Leader - Attendance at 8+ national conferences annually, promoting program resources, gaining industry insights, and building valuable partnerships• Accessibility Advocate - Championing accessibility by ensuring all multimedia materials (print collateral, downloadable website forms, promotional videos) meet compliance standards• Subject Matter Expert - Delivering compelling presentations and webinar trainings to diverse audiences, solidifying program expertise and fostering stakeholder buy-in• Budget Management Master - Mastering annual budget allocation and controlled spending, ensuring efficient resource usage and consistent monthly promotions

Duluth, Mn

Communicate command priorities while positively promoting the Air National Guard image through digital multimedia marketing• Produced numerous videos highlighting Wing communication objectives including script writing and voice overs• Creation of multiple graphic design projects customized to suit requesters needs (logos, flyers, posters, reports, newsletters)• Prepared internal/external multimedia public affairs products for social media and web distribution (DVIDS, Facebook, YouTube)• Manage and organize media asset archive

Kuwait

Supported media engagement through distributing messaging to local and international audiences and managing communications database• Assessed, tracked, and summarized data for over 600 official CJTF-OIR responses to media queries, over 60 press releases, and more than 300 media engagement events published in over 600 print news articles in regional and international media• Assisted in 130 daily Public Affairs situation reports for leadership to enhance awareness and sharing of vital information• Created and maintained a quick links page for teammates to efficiently access frequently used work flow items and reference materials saving over 320 man hours over five months• Created a t-shirt design encompassing the CJTF-OIR PAO deployment experience for troop morale • Designed and laid out a historical book showcasing Fort Hood, Texas’ Centennial

Roseville, Mn

Support communication strategies sustaining brand standards and help reach overall annual goals through multiple collaborations • Generate content for marketing and advertising purposes (intranet, social media and website communications) • Layout, design and proof reading of print & digital media (RFP responses, flyers, brochures, instruction guides, human resources guides) • Photography and video production for marketing initiatives (public finance videos, professional head shots)

Cottage Grove, Mn

Promoted the Minnesota National Guard image through community engagement, command information, and media operations for local and military communities served throughout the state of MN• Produced bi-monthly original video content for social media publishing incorporating monthly communication themes• Performed editing, color correcting, design and layout, and proofing for audio, digital, printed, and written media• Collected imagery of special events for social media marketing (awards, promotions, recognitions)• Operated equipment for lighting, photography, sound, and video• Daily activities entailed working in Adobe Creative Cloud (Audition, Illustrator, InDesign, Photoshop, and Premiere) and Microsoft Office (Outlook, Word, Excel, and PowerPoint)

Minneapolis, Mn

Served as guide to help students stay on track and meet educational goalsAdvised students on program requirements, courses and registration, and related academic mattersProvided proactive guidance in acclimating to academic lifestyleCreated a Google Drive to share tips for job searching (resume, interview, portfolio design, employment links), personal finance and discovering aptitudes and personal growthStrategized helpful study and time management solutionsSkillful at connecting and building rapport with new students to encourage involvement in program happenings (town halls, university clubs and meetings)Strong problem solving and time management skillsAbility to adapt to new and rapidly changing situations

Duluth, Mn

• Performed overall maintenance, servicing, inspections, and documentation for F-16 aircraft resulting in developing an acute eye for detail• Read and interpreted technical information needed to perform maintenance• Basic knowledge of first aid, survival skills, marksmanship, situational awareness, and military tactics

Sebeka, Mn

• Generated weekly newspaper layouts and photo editing for print press production• Designed ads for customers, assisted with special section layout and proofreading

Walker, Mn

• Managed lodge office and advertising media for seasonal resort• Updated brochure, logo, and orientation materials; Took stock photography, reorganized, and rewrote website copy• Advised on local entertainment and eatery options for vacationers, booked reservations, answered phones/e-mails, and assisted with check-ins/outs

• Supported health care communications and marketing through digital design, photography, and print• Collaborated with multiple health care departments creating customized products to meet communication needs• Provided administrative, communications, event coordination, graphic design, marketing and public relations support for five clinics, emergency medical services, hospital and long-term care and rehabilitation facilities• Created and maintained health care forms and brochures, maintained education calendar postings, created weekly cafeteria menu’s, helped maintain multiple conference room scheduling, wrote press releases, proofread healthcare materials, and took stock photography

Jack of all trades, master of none.I enjoy photography, video, and design work. I've completed projects in my free time and also practice as a hobby.

Dorset, Mn (Park Rapids)

• Helped create a unique photo experience and memory featuring themes of Prairie, Roaring 20’s, Southern, Civil War, and Western motifs • Shot photography, developed sepia tone and black and white photos in a dark room, posed and helped dress customers, completed orders for pick-up, and helped with conversion to digital photography in 2007

Bemidji, Mn

• Digital dark lab editor correcting and retouching children, engagement, school, senior portrait, and wedding photography • Created announcements, invitations, collages and completed picture orders• Shot sports photography for area youth hockey tournaments

Walker, Mn

• Designed customized logos, business cards, announcements/invitations, billboards, brochures, and flyers for customers• Assisted in print and copy center with binding, copy jobs, typesetting, photo editing and restoration, and headshots

Masters Of Public & Non-Profit Administration, Public Administration & Marketing

Bachelors Of Science, Entrepreneurial Studies, Filmmaking/Visual Communications

• Emphasis in visual communications and filmmaking, creative and critical thinking, marketing and communication strategies, and business.

Broadcast Communication Specialist, Mass Communication/Media Studies

DINFOS Broadcast Communications program professionally trains in video documentation and broadcast journalism. Focus is on four functional.

Professional Military Education Program, Leadership

ALS enhanced the development of Airmen by strengthening their ability to lead, follow, and manage while gaining a broader understanding.

Certificate Of Training, Aerospace Propulsion Apprentice, F100 Jet Engine Course

21 Credit Hours

Technical Diploma, Graphic Design

• Applied artistic principles to multimedia platforms to sell, promote, explain, narrate and/or inform an intended audience • Transition.