Developed a brand identity that conveys specific ideas and feelings to Henry’s customers. This included developing and overseeing a wide variety of advertising, marketing, social media templates, email templates, signage, and flyers. Other duties included in-store branding such as merchandise displays and Fujifilm Print Kiosks. Additionally creating the Studio185 brand that resides at Henry’s Flagship store from logos, signage and all brand presence.

Create effective and eye-catching visual concepts that informs, inspires, and captivates customers. Developing graphics both for print and digital platforms that express a particular idea for promotional and advertising material. Ranging from in-store signage, e-commerce banners, email marketing pieces, digital media, to flyers. Example of this would be branding, large scale signage and a studio booth for Buffer Festival at Fan Expo.

Executing modernizing the main brand and private product line logos with new modern concepts. Additionally, re-branded a partner company product packaging line to be displayed on shelves in Shoppers Drug Mart across Canada.

Lead design, development and implementation of graphic, layout, and production communication materials. Managed and lead project organization in regards to timeline and priority. End to end management of all creative projects.

Developed numerous marketing programs including logos, brochures, branding, emails, newsletters, icons, info-graphics, social media content and advertisements. Managed multiple projects simultaneously while staying organized to effectively meet tight deadlines. In charge of all production for all video content concluding of planning, lighting, audio, filming and post production editing.

Worked closely with the founders of the non-profit company Vench Social Club. I helped with the promotional content for each event which includes creating all poster visuals, creative for social along with Snapchat filters.

Worked alongside a creative team to design various projects that include illustrations, catalogs, photography and filming, video tutorials for store use, website design, magazine advertisements and social media posts. Daily use of Adobe Photoshop, Illustrator, InDesign, Premiere as well as HTML.

Created branding elements for Chris Zimmerman, the creator of The Other Brother. Created logos, vectors, as well as a few social media pieces.

I volunteered my time to work for Devon Schmoll for his online stream Ability Check. My responsibilities include rebranding with a new logo and name, creating a stream overlay for twitch and creating character statistic discs for the players of the show.

Art directed with real clients through The Agency at Mohawk College. Clients include Bay Area Restoration Council (BARC) and The Photographic Historical Society of Canada. I used my extensive knowledge in Photoshop, Illustrator, InDesign and Premiere for my work with these clients.

Leaned how to manage people in a work environment as well as trusted with the responsibilities of maintaining a positive work experience.

Designed store signage for the store displays. This involved Photoshop, Illustrator as well as InDesign for my work completed with Rocky Mountain.

Designed tickets for their annual Semi-Formal event. Illustrator and InDesign were used to make the semi formal tickets for the Residence & Conference Centre.