As Director of Programs and Events, I possess strong knowledge of the functionality of nonprofit organizations. I have extensive experience with planning programs and events, as well as marketing and advertising. For the Macular Degeneration I also design creative, unique educational advocacy and awareness program materials. Additionally I am responsible for all fundraising and through my experience, I have been able to maximize event campaigns by recruiting and coordinating volunteers and event committees.Duties and Responsibilities:•Develop/create plans or approaches for marketing products and services by tying advertising efforts into carefully designed comprehensive marketing campaigns to attract attention in the marketplace or of specific segments of the marketplace•Establish and maintain vendor and client relationships•Track and communicate event logistics and deliverables•Create marketing campaigns designed to promote interest in the quality and value for products and or services that encompass one, two or a variety exposure vehicles •Maintain accurate, up to date comprehensive program budgets and funding reconciliation•Create buzz blanketing via local airwaves, print space, and other advertising mediums to attract more consumers, clients, or entities •Integrate poignant inducers to engage emotional motivations towards influencing positive buying decisions •Construct campaigns to overcome buying obstacles prior to entering into the sales process by emphasizing warranties, testimonials, endorsements, and other positive reinforcement devices to influence positive buying decisions and to attract new customers/clients•Set thoughtful deadlines to create a sense of urgency

• Event planning for Parkinson's outreach programs.• Increased attendance at various educational and advocacy programs.• Assisted with all logistical aspects of events including; planning, developing and achieving specific tasks geared towards driving the success of the foundation.• Handled daily updates through social media channels.• Contributed regularly to direct marketing and website updates.• Engaged various local communities to better understand Parkinson's disease and to establish market awareness.• Collaborated to create new and unique fundraising opportunities.• Recruit and coordinate volunteers.• Maximize and monitor daily marketing strategies.

• Facilitated a developmental strategy for all social networking and blogging sites.• Marketed events and assisted with in-depth planning aspects.• Promoted events throughout the community.• Assisted with the planning stages of organizational events.• Contributed to administrative duties.• Supported volunteer recruitment initiatives.